Ecommerce Specialist (Paid Media & SEO Execution)

Los Angeles, CA (On-site)

Salary Not AvailableMid Level2+ years expFull time

Posted 3 months ago

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Job Summary

Drive paid search and social advertising across Google and Meta, with a focus on optimizing campaigns and listings for conversions.

  • Own end-to-end campaigns across Google Ads, Meta, and companion marketplaces, including creative and bid management.
  • Must-have: 2+ years managing Google Ads and Meta Ads.
  • Standout: Data-driven optimization with SEO-aligned product content and listing improvements.

Job Description

Responsibilities

  • Build, manage, and maintain paid advertising campaigns across Google Ads and Meta (Facebook/Instagram)
  • Execute campaign strategies across Google Ads and Meta Ads while working with Amazon ads agencies
  • Monitor performance and make tactical optimizations (bids, budgets, audiences, creatives)
  • Create clear, compelling, and conversion focused copy for ads and product listings
  • Ensure the accuracy of compelling product information, proper keyword integration, and SEO optimization across all content
  • Leverage AI to create compelling and SEO friendly content
  • Conduct keyword research for Google, Amazon, Home Depot, Walmart and all other marketplaces
  • Identify high value keywords to support paid media and organic growth
  • Continuously refining keyword lists based on performance data
  • Conduct ongoing research on competitor strategies and positioning, new product launches on the market, and emerging advertising trends and tactics

Requirements

  • 2+ years experience managing Google Ads and Meta Ads
  • 2+ years experience conducting keyword research (SEO and/or paid search) for various marketplaces like Google and Amazon
  • 2+ years experience maintaining and managing e-commerce product listings

Preferred

  • Strong attention to detail and organizational skills
  • Highly self-motivated and critical thinker with the ability problem solve on your own
  • Ability to collaborate cross-functionally with the product team and other members of the marketing
  • Data-driven and analytical mindset with a focus on increasing overall conversions
  • Experience with ecommerce for DTC brands
  • Highly skilled in Microsoft Office especially Excel
  • Able to adapt to change rapidly, think on the fly and comfortable with multi-tasking
  • Comfortable using AI (ChatGPT, Gemini, Claude) to automate tasks
NuWatt, Inc. logo

NuWatt, Inc.

NuWatt, Inc. is a US based company leading the LED Lighting industry in innovation. We strive to provide our customer's with the newest technology for the best possible experience. Our warehouse team ensures all orders are shipped within 1 business day of receiving orders. Our customer service team works hard to keep all customers happy. We are glad to answer any questions sent to us at cs@nuwattlighting.com. NuWatt is your one stop shop to - Lighting the way to a Brighter Future!

Los Angeles, California, USA
3 employees (3 in marketing)

Traffic Signals

Monthly Visitors
31.7K
Monthly Google Ads Budget
$13K
Traffic Source Mix
Search
54.3%
Direct
36%
Referral
3.9%
Social
4.3%
Paid
1.4%

Headcount Trend

Current headcount: ~3

Marketing Team

Marketing Team Size
2 (67% of company)
Median Career Experience
10 years
Median Tenure
1.6 years