E-Commerce Senior Manager at Wagner Spray Tech | Minneapolis, MN | $120K/yr – $165K/yr

Wagner Spray Tech

E-Commerce Senior Manager

Minneapolis, MN (Hybrid)

$120K/yr – $165K/yrSenior Level10+ years expFull time

Posted 7 weeks ago

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Job Summary

Own end-to-end eCommerce strategy across D2C and marketplaces, balancing brand experience with third-party channels and driving profitable growth.

Own eCommerce strategy and P&L across D2C and retail platforms, expanding presence in emerging marketplaces.
Align digital initiatives with brand, sales, and fulfillment to ensure cohesive execution and data-driven decisions.
Lead data, privacy, and platform partnerships while driving automation and AI-led personalization and lifecycle marketing.

Job Description

Develop and execute a comprehensive eCommerce strategy across owned (D2C) and third-party platforms (Amazon, Walmart, Target, Home Depot, Lowe’s, etc.) for our Home Finishing and Professional Finishing businesses.
Partner with Contractor eCommerce customers and third-party sellers that balances channel conflict with opportunity ensuring we are providing a consistent, best-in-class brand experience.
Align digital initiatives with brand, sales, and fulfilment teams to ensure cohesive execution.
Lead digital transformation efforts to ensure we are continually evolving along with our customers.
Own the eCommerce business, driving profitable growth across D2C and retail.com channels.
Work collaboratively with the brick and mortar sales team to avoid merchant or retailer disruption.
Optimize product assortment, pricing, and promotional strategies tailored to each digital channel.
Expand presence in emerging marketplaces and explore new digital revenue streams.
Collaborate with Marketing team to manage eCommerce media and technology budgets; negotiate contracts with agencies, marketplaces, and vendors.
Ensure excellence in digital shelf execution: work with the internal Marketing team for content strategy and creation, ratings & reviews, search visibility, and availability.

Wagner Spray Tech

About Wagner SprayTechWagner Spray Tech – Americas is part of the Decorative Finishing division. We cover Canada, USA, Latin and South America. These products are Designed, Engineered, and Assembled here in Plymouth with a large 220,000 square foot distribution center in Otsego. These products are sold and shipped worldwide.The Decorative Finishing division has three product lines.DECORATIVE FINISHING (Consumer)Paint spraying equipment, paint rollers, and steam wallpaper-steamers for the do-it-yourself marketPROFESSIONAL FINISHING (Contractor)Paint spray equipment for the application of varnishes, emulsions, and plaster in the contractor businessPERSONAL CARESpraying equipment for the skin treatment application (Sun Tanning)Our Vision: We are the most innovative company in fluid and powder applications in everything we do. Our Mission: We bring color, protection and functions to surfaces. Our Values: OPEN - We are open to change and innovation. ACCOUNTABLE - We hold ourselves accountable for our actions. PROGRESSIVE - We want to continuously improve in everything we do.COOPERATIVE - We treat our employees, our customers, our suppliers and all other stakeholders as partners.CUSTOMER CENTRIC: The customer is our focus.For more information, visit wagnerspraytech.com, Facebook.com/WagnerPainting, youtube.com/WagnerPainting or follow @WagnerSprayTech on Twitter & Pinterest http://pinterest.com/wagnerspraytech/https://www.wagnerspraytech.com/outdoor-projects/

Founded in 1953

Minneapolis, Minnesota, USA

566 employees (40 in marketing)

www.wagnerspraytech.com