E-Commerce Merchandising Generalist

Bethlehem, PA (Hybrid)

Salary Not AvailableMid LevelFull time

Posted 5 days ago

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Job Summary

Own end-to-end digital campaigns and marketing operations, coordinating with design, product, and sales to drive promotions and optimize ecommerce performance.

Lead and optimize email, website, and promos
Collaborate with Design and Marketing teams
Ensure on-time execution and customer-friendly experiences

Job Description

Responsibilities

Direct and execute digital campaigns focused on but not limited to email sales and website promotions.
Work to optimize the online aspects of the brand including, but not limited to, email sales and communication, product landing pages, time-oriented deals, etc.
Manage and merchandise across various business systems and platforms
Drive new sales opportunities with our Marketing team and our external vendors
Work effectively with our Design department to create and fine-tune the ideal graphics to accompany our sales
Create and maintain strong relationships with the other departments and entities
Act as a resource to our Contact Center and Retail Stores for product related information and to help answer customer inquiries
Balance short term, deadline-driven tasks against larger-scale projects
Plan and execute long-term campaigns to prevent overlap of promotions from our print media campaigns.
Help to ensure all promotions and campaigns are executed on-time, function as expected, and are designed with the ease of the customer in mind

Requirements

Having strong skills in Excel to thrive in our data and analysis-rich business
Strong eye for aesthetics, an appreciation for the cigar lifestyle, and a passion for improving ecommerce performance through creative, data-driven initiative

Preferred

The ideal candidate has a strong eye for aesthetics, an appreciation for the cigar lifestyle, and a passion for improving ecommerce performance through creative, data-driven initiative.

Benefits

Comprehensive Health Care, Vision & Dental Plan
Flexible Spending Account
Disability Plans
Basic & Supplemental Life Insurance
Additional Supplemental Benefits
Paid Vacation, Paid Time Off (PTO) days, Holidays
401(k) Retirement Saving Plan including a generous Company match

Cigars International

Cigars International is an online- and catalogue based retailer of cigars owned by Scandinavian Tobacco Group A/S. We have a portfolio of more than 90 brands, and sell an extensive range of handmade cigars directly to 885,000 US consumers.Established in 1996, Cigars International has become the fastest growing retailer, and today we are an industry leader in online and direct marketing of premium to value segmented handmade cigars and tobacco accessories.Headquartered in Bethlehem, Pennsylvania, we are comprised of over 450 cigar enthusiasts and we are growing each day. We have a leading position in the US, and we own and operate retail stores in Pennsylvania, Texas and Florida. We distribute 19 million catalogs on an annual basis and have more than 90 leading brands in our portfolio. We have a genuine passion for cigars and every employee is dedicated to deliver the very best in quality, price, variety, service and overall experience to our valued consumers. With job opportunities in our popular retail stores, Call Center, Distribution Center and Headquarters we offer a wide range of interesting career paths. Working for us, you will be part of a rewarding, challenging, creative and fast-paced work environment. We are an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability status, protected veteran status, or any other characteristic protected by law.We are always on the lookout for talented people who know how to sell a good cigar, so if you think you have what it takes to work for Cigars International we’d like to hear from you.

Founded in 1996

Bethlehem, Pennsylvania, USA

269 employees (19 in marketing)

www.cigarsinternational.com