Responsibilities

• Support the day-to-day management and merchandising of our Shopify store, including products, collections, promotions, content, and seasonal launches.
• Create and coordinate Klaviyo email and SMS campaigns, automated flows, customer journeys, and audience segmentation.
• Develop marketing and sales communications for wholesale customers, including new collection launches, prebook campaigns, product highlights, events, promotions, and sales follow-ups.
• Create and coordinate content for social media, email, e-commerce, and wholesale marketing initiatives.
• Support day-to-day social media activity and help maintain a consistent Chervò brand presence across relevant platforms.
• Work with our outside digital marketing agency on paid advertising, SEO, website optimization, campaigns, and performance reporting.
• Assist with website and e-commerce improvements designed to enhance the customer experience and support online sales.
• Work closely with Chervò's Italian headquarters on global campaigns, imagery, product content, and marketing initiatives for the U.S. market.
• Monitor basic performance metrics through Shopify, Klaviyo, GA4, and agency reporting.
• Stay current on e-commerce, marketing, social media, AI, and emerging digital tools and trends.

Requirements

• Familiarity with social media platforms and digital content creation.
• Basic understanding of digital marketing, e-commerce, and website analytics.
• Strong writing and communication skills.
• Self-motivated, resourceful, collaborative, and eager to learn and grow.
• Strong organizational skills, attention to detail, and the ability to manage multiple priorities.
• Comfortable using Canva or similar content creation tools.

Preferred

• Bachelor's degree in Marketing, Business, Communications, E-commerce, or a related field preferred.
• 1–2 years of relevant experience preferred, including internships or hands-on experience in e-commerce, marketing, retail, or a related field.
• Familiarity with Shopify or another e-commerce platform. Hands-on Shopify experience is a plus.
• Experience with Klaviyo or another email/SMS marketing platform is a plus.
• Experience with ApparelMagic or another ERP/inventory platform is a plus, but not required.
• Familiarity with social media platforms and digital content creation.
• An interest in golf, fashion, luxury, sportswear, or lifestyle brands is a plus.

Benefits

• Generous paid time off
• Generous paid holiday schedule
• Employee discount on Chervò apparel