Responsibilities

• High-Converting E-commerce Product & Landing Page Copy
• You will write and continually refine compelling copy for our flagship hardware product pages, bundles, and seasonal promotional landing pages. This involves translating dense hardware specifications—such as quad-core processor speeds, dual-band Wi-Fi throughput, 6K HDR decoding, and Android OS builds—into tangible emotional benefits that reassure buyers. You will craft clear product feature bullets, objection-handling comparison tables, trust-building warranty explanations, and persuasive call-to-action hooks that drive confident checkouts.
• Comprehensive Educational Guides & Cord-Cutting Clusters
• Working in tandem with our SEO strategist, you will conceptualize and draft long-form educational articles, how-to guides, and in-depth buying comparisons. You will write directly for everyday consumers and seniors who are eager to cut the cord but feel intimidated by setup steps. Your articles will demystify topics such as configuring streaming remotes, optimizing home Wi-Fi bands, comparing SuperBox models against traditional streaming sticks, and troubleshooting playback smoothly. Every guide must be authoritative, easily skimmable, and meticulously formatted with helpful screenshots and conversational explanations.
• Customer Lifecycle Email & Promotional Campaign Messaging
• You will author engaging direct-to-consumer email sequences that nurture customer relationships before and after purchase. This includes drafting welcoming post-purchase onboarding series that guide buyers through first-time unboxing, automated transactional notifications that build excitement during shipment, and targeted promotional broadcasts for holiday sales events. You will experiment with subject lines, preview text, and micro-copy to consistently improve open rates and click-to-purchase ratios.
• Editorial Tone Governance & Technical Collaboration
• You will serve as the chief guardian of the SuperBox for TV brand voice, ensuring consistent warmth, integrity, and clarity across all touchpoints. You will regularly interview our frontline Technical Support Specialists and Customer Service Representatives to capture genuine customer questions, recurring misconceptions, and vocabulary used by real users. You will channel these customer insights directly into FAQs, knowledge base articles, and checkout tooltips that proactively resolve doubts before they become support tickets.

Requirements

• Professional Writing Experience & Portfolio: Candidates must possess at least 2 to 4 years of dedicated professional writing experience with direct-to-consumer (D2C) brands, consumer electronics, tech publications, or e-commerce storefronts targeting North American consumers. You must be able to submit a published portfolio showcasing a balanced mix of commercial product descriptions, long-form educational blog articles, and direct-response email campaigns that demonstrate measurable engagement.
• Search Intent Empathy & Audience Versatility
• You understand that writing for the web requires balancing natural human readability with strategic search visibility. You know how to seamlessly incorporate primary and secondary semantic keywords, write magnetic headlines, structure scannable subheadings, and design internal linking pathways without ever sounding forced. Crucially, you possess the linguistic agility to speak with equal ease to a tech-savvy cord-cutter comparing hardware specs and a non-technical senior citizen seeking a reliable way to watch live local television.
• Research Rigor & Autonomous Editing
• You take pride in pristine editorial standards, demonstrating impeccable grammar, syntax, and punctuation. You are comfortable diving into technical user manuals, testing device settings firsthand, and asking probing questions to ensure every claim you write is 100% accurate. You manage your content calendar proactively, proofread your work thoroughly before submission, and view constructive feedback as an essential part of the creative process.
• Home Office & Technical Requirements
• To facilitate seamless remote collaboration and uninterrupted digital drafting: - Hardware & Workstation: A dependable desktop or laptop running Windows 10/11 or macOS with at least 8 GB of RAM capable of handling browser-based CMS platforms, image editing previews, and multiple research tabs simultaneously. - Internet Connection: A stable high-speed internet connection with at least 30 Mbps download and 10 Mbps upload for cloud document editing and team video syncs. - Software Familiarity: Practical experience with Google Docs/Drive, WordPress or Shopify CMS backends, basic image-formatting tools (Canva or Photoshop for blog headers), and project management platforms such as Asana, Trello, or Slack.

Benefits

• Creative Ownership: You will have substantial creative autonomy to shape our storefront narrative, introduce fresh content concepts, and define editorial guidelines.
• Complimentary Hardware: A complimentary flagship SuperBox unit (S7/S8) is provided upon hire so you can unbox, navigate, test features, and write with authentic firsthand user experience.
• Performance Bonuses: Biannual performance bonuses linked to content engagement metrics, organic traffic milestones, and email revenue generation.
• Paid Time Off & Professional Development: Generous paid personal time off and annual stipends for copy workshops, storytelling seminars, or professional editorial tooling.