Toetem Sandals

DTC E-commerce Brand Partner

Aledo, TX (On-site)

Salary Not AvailableMid Level2+ years expFull time

Posted 4 months ago

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Job Summary

Drive end-to-end digital marketing for a premium, US-made goods business with in-person Fort Worth area work and multichannel e-commerce focus.

  • Own end-to-end digital marketing strategy, including social, content, and multichannel campaigns.
  • Must-have: Local in-person role in Fort Worth/Dallas with 2 years in e-commerce or business development.
  • Standout: In-house product management and US-made premium branding emphasis.

Job Description

Responsibilities

  • Grow the business into a powerhouse
  • Develop and execute comprehensive digital marketing strategies that align with brand goals, including social media management, content creation, and multichannel marketing campaigns.
  • Manage product listings, optimize e-commerce storefronts, and oversee product management to ensure consistency and appeal across all channels.
  • Conduct market research using tools like Nielsen insights to identify trends, analyze consumer behavior, and inform strategic planning.
  • Collaborate with creative teams to produce engaging visuals and content using Adobe Creative Suite for branding and promotional materials.
  • Implement public relations initiatives to enhance brand reputation and foster positive consumer engagement.
  • Monitor campaign performance through analysis skills, adjusting tactics to maximize ROI and sales growth.
  • Coordinate with sales teams to align marketing efforts with sales objectives, supporting B2B and B2C channels.
  • Manage budgets effectively for digital marketing campaigns, ensuring optimal allocation of resources for maximum impact.

Requirements

  • Must be local (Fort Worth / Dallas)
  • Education: Bachelor’s (Required)
  • Experience: Business management: 2 years (Required)
  • Experience: Business development: 2 years (Required)
  • Experience: E-commerce: 2 years (Required)
  • Language: English (Required)
  • Location: Aledo, TX 76008 (Preferred)
  • Work Location: In person

Preferred

  • Up to date on AI-driven E-com strategies and best practices
  • Proficiency in Adobe Creative Suite (Photoshop, Illustrator) for content creation and branding assets
  • Experience conducting market research to identify opportunities for growth within the e-commerce landscape
  • Knowledge of multichannel marketing approaches integrating social media, email campaigns, PR initiatives, and online advertising

Benefits

  • Employee stock purchase plan
  • Flexible schedule