Senior Digital Marketing Strategist
Akashic RIft
USA (Remote)
$90K/yr - $120K/yrIn-houseFull-timeSenior level4+ years exp.
1 day ago
Director of Strategic Marketing
Roseville, MN (On-site)
$125K/yr – $180K/yrDirector/Executive10+ years expFull time
Posted 18 hrs ago
Job Summary
Lead and shape a marketing organization focused on growth, client development, and cross-functional collaboration, guiding strategy, brand consistency, and pursuit excellence across the firm.
- Build and mentor a high-performing marketing team aligned to growth goals.
- Oversee proposals, branding, digital, events, and industry visibility to advance client opportunities.
- Align messaging, market positioning, and account strategies with firmwide priorities and CRM/pursuit analytics.
Job Description
Responsibilities
- Lead and develop the Marketing team while promoting a culture of collaboration, accountability, continuous improvement, and client service.
- Provide oversight for proposals, pursuit support, brand management, communications, digital marketing, events, and industry visibility activities.
- Establish priorities and allocate resources to support firmwide and divisional growth objectives.
- Ensure consistency in messaging, positioning, visual identity, and client-facing communications.
- Partner with operational leaders and Business Development professionals to support strategic growth initiatives.
- Help identify and evaluate market opportunities, emerging trends, client needs, and competitive positioning.
- Support market expansion initiatives and strategic growth priorities.
- Facilitate collaboration across service lines, divisions, and regions to strengthen companywide execution.
- Support development of client-focused messaging, account strategies, and market positioning efforts.
- Partner with Business Development professionals to support strategic pursuits, capture planning, and client development activities.
Requirements
- Bachelor's degree in Marketing, Communications, Business, Public Relations, or professional services related field.
- Minimum 10 years of progressively responsible marketing, business development, or growth leadership experience.
- Experience within the architectural, engineering, construction, professional services, or consulting industry.
- Demonstrated success leading teams and developing talent.
- Experience supporting proposals, pursuits, and client development initiatives.
- Strong communication, facilitation, and relationship-building skills.
- Ability to collaborate effectively with technical professionals, operational leaders, and business developers.
- Experience developing and implementing strategic marketing initiatives.
- Strong organizational and project management skills.
- Solid understanding of business development.
Preferred
- Experience leading Marketing within a multidiscipline A/E/C consulting environment.
- Experience supporting market expansion, service diversification, or strategic growth initiatives.
- Experience with CRM strategy, client intelligence, and pursuit analytics.
- Knowledge of account planning, capture planning, and business development processes.
- Experience supporting cross-selling and enterprise client development efforts.
- Experience utilizing market research and competitive intelligence to inform business decisions.
- Demonstrated ability to align marketing activities with organizational strategy and growth goals.
- Experience supporting thought leadership, industry positioning, and market visibility initiatives.
- Active participation in industry organizations and professional associations.
Benefits
- Health, dental, and vision Insurance.
- Short and long-term disability and life insurance.
- Employee stock ownership plan (ESOP) and 401K with company match.
- PTO, paid holidays including two floating holidays, and a flexible work schedule.
- Professional development opportunities.
- Please note, benefits vary depending on job status. To learn more about our great benefits, visit our website at https://www.ayresassociates.com/careers/the-ayres-advantage/
Ayres Associates
In 1959, Owen Ayres founded Ayres Associates atop a steadfast foundation of honesty, innovation, and good old-fashioned hard work – and a vision for a firm that revolved around strong, reliable partnerships.Decades (and thousands of rewarding partnerships) later, Ayres has grown to become a nationwide team of industry experts, representing some of the most inventive problem-solvers in the country. That team has planned, designed, and facilitated the creation of thousands of projects that keep our nation's infrastructure reliable and responsive.Our Core ServicesCivil + Municipal EngineeringEnvironmentalGeospatialLandscape ArchitectureMEPPlanning + DevelopmentRiver Engineering + Water ResourcesStructural Design + InspectionSubsurface Utility EngineeringTransportationOur Core ValuesProvide smart, creative solutionsTreat clients as partnersConduct business with integrityChallenge, support, and recognize our employee ownersShow commitment to community
Salaries
Posted range
$125K/yr – $180K/yr
Taken straight from the job posting.
Marketing Strategy median pay in the United States
$130K/yrMost earn $97K to $171K. Based on 642 salaries, including bonus and equity.
Marketing Team
Marketing Team Size
15 (3% of company)
Median Tenure
7.4 years
Marketing Roles Posted (Last 30 Days)
1
Funding
Total Funding
$1.7M
Last Raise
$573K
Series Unknown, 11 months ago
Funding History
- Apr 2025Series Unknown • $573K
- Apr 2024Series Unknown • $587.5K
- May 2023Seed • $577.2K
Traffic Signals
Monthly Visitors
13.9K
Traffic Source Mix
Search
36.3%
Direct
51.7%
Referral
8.4%
Social
2.1%
Paid
1.5%
Headcount Trend
Current headcount: ~480
Links
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