Responsibilities

• Lead the execution of integrated communications strategies by translating communications priorities established by the Executive Director into coordinated communications plans, editorial calendars, messaging frameworks, and campaign implementation.
• Provide editorial leadership and creative direction to the Social Media & Digital Content Specialist to ensure communications are engaging, on brand, and aligned with institutional goals.
• Develop high-level communications deliverables, including Board presentations, institutional newsletters, campaign messaging, annual reports, presentations, and other strategic communications requiring advanced writing, design, and editorial judgment.
• Lead the planning, coordination, and execution of institutional communications initiatives across newsletters, email communications, digital engagement efforts, and other integrated communications that support institutional storytelling, student engagement, community outreach, enrollment initiatives, and College-wide campaigns.
• Coordinate communications implementation by managing editorial workflows, production schedules, creative reviews, and communications deliverables while collaborating with internal stakeholders, the Social Media & Digital Content Specialist, and external vendors to ensure projects are completed on time, on brand, and aligned with communications priorities established by the Executive Director.
• Evaluate communications performance through analytics, audience engagement, and campaign results. Prepare reports and recommendations that improve communications effectiveness, strengthen audience engagement, and support continuous improvement of the College’s communications efforts.
• Research emerging communications trends, digital platforms, AI-assisted creative tools, and industry best practices.
• Recommend improvements that enhance communications workflows, audience engagement, and the effectiveness of the College’s strategic content initiatives.
• Perform other related duties as assigned.

Requirements

• Bachelor’s degree in Communications, Public Relations, Marketing, Digital Media, Journalism, or a related field.
• At least eight (8) years of progressively responsible leadership experience in communications, marketing, public relations, or a related field, including experience leading integrated communications initiatives.
• Three (3) years of direct supervisory experience managing communications, creative, or digital media professionals.
• Demonstrated experience leading integrated communications campaigns, editorial initiatives, or organizational communications projects that support institutional goals.
• Experience managing complex communications projects involving multiple stakeholders, competing priorities, and firm deadlines.
• Demonstrated experience creating executive-level communications, presentations, newsletters, reports, or other strategic communications for internal and external audiences.
• Demonstrated ability to develop and execute integrated communications strategies that support institutional storytelling, community engagement, student success, and brand awareness across multiple communication channels.
• Demonstrated ability to lead communications projects by translating strategic priorities into actionable plans, coordinating resources, establishing timelines, and ensuring successful execution.
• Strong writing, editing, and editorial judgment with the ability to develop executive communications, newsletters, campaign messaging, presentations, and communications for various internal and external audiences.
• Strong creative direction skills with the ability to evaluate content, provide constructive feedback, uphold brand standards, and guide the development of high-quality visual communications across print and digital platforms.

Preferred

• Master’s degree in Communications, Public Relations, Marketing, Digital Media, or a related field.
• Experience in higher education communications or another complex institutional environment.
• Experience leading organizational communications planning, editorial strategy, or brand initiatives.
• Bilingual in English and Spanish.