Director, Strategic Communications

San Francisco, CA (On-site)

$177K/yr – $229K/yrDirector/Executive15+ years expFull time

Posted 6 weeks ago

Top 1% of applicants do these two things.

The other 99% submit and hope. You're about to do something different.

Job Summary

Own executive communications strategy and media footprint for a public-facing leader, steering thought leadership, message discipline, and crisis response.

  • Thought Leadership and Message Development: shape op-eds, speeches, social captions, and conference content to reinforce a consistent voice.
  • Media Relations and Crisis Communications: manage press coverage, rapid response, and coordination across teams for sensitive issues.
  • Stakeholder & Operations Leadership: oversee relationship-building with journalists and internal teams, and coordinate calendars, briefings, and logistics for interviews and events.

Job Description

Responsibilities

  • Thought Leadership: Developing content to establish the executive as an industry expert, including op-eds and, social media, and conference content.
  • Message Development: Crafting narratives, speeches, social captions, and presentations that align with voice and company goals.
  • Internal & External Comms: Creating internal updates, Q&As, town hall scripts, and managing external media relations or press releases.
  • Strategic Coaching: Advising the executive on communication strategy, media training, and presentation delivery.
  • Stakeholder Management: Building relationships with partners, journalists, and internal teams. Pitch stories, secure interviews, and manage press placements across print, digital, broadcast, and podcasts.
  • Media Relations: Monitor media coverage, public sentiment, and emerging issues in real time. Lead crisis communications efforts including rapid response. Advise on sensitive issues, or breaking news affecting the public figure. Coordinate messaging across teams to ensure consistency and accuracy.
  • Operations & Coordination: Manage press and appearance calendars, embargoes, exclusives, and media logistics. Prepare executive for interviews, appearances, and press events. Track KPIs, media impact, and publicity outcomes.
Gap Inc. logo

Gap Inc.

3.7 Glassdoor

Gap Inc., a house of iconic brands, is the largest specialty apparel company in America. Its Old Navy, Gap, Banana Republic, and Athleta brands offer clothing, accessories, and lifestyle products for men, women and children. Since 1969, Gap Inc. has created products and experiences that shape culture, while doing right by employees, communities and the planet. Gap Inc. products are available worldwide through company-operated stores, franchise stores, and e-commerce sites. Fiscal year 2023 net sales were $14.9 billion. For more information, please visit www.gapinc.com.

Founded in 1969
San Francisco, California, USA
70K employees (9,780 in marketing)
70% recommend to a friend
87% CEO approval

Traffic Signals

Monthly Visitors
812.1K
Traffic Source Mix
Search
36.1%
Direct
45.8%
Referral
9.6%
Social
7.7%
Paid
0.7%

Headcount Trend

Current headcount: ~70.2K

Marketing Team

Marketing Team Size
7,788 (11% of company)
Median Career Experience
14 years
Median Tenure
6 years

Recent News