Director, Social Media

Raleigh, NC (On-site)

$152K/yr – $243K/yrDirector/ExecutiveFull time

Posted 4 months ago

Top 1% of applicants do these two things.

The other 99% submit and hope. You're about to do something different.

Job Summary

Own and scale global organic social strategy and executive influence; strong leadership and enterprise tools indicate a strategic, high-scope role with measurable impact.

  • Must-have: Global B2B social leadership and executive program experience.
  • Standout: Proficiency with Sprout/Brandwatch/Sprinklr and real-time social intelligence.
  • Visible scope across Creative, Communications, and Demand Gen teams.

Job Description

Responsibilities

  • Architect Global Strategy: Define and execute a comprehensive organic social roadmap that synchronizes our brand voice across all platforms, ensuring every interaction increases our global Share of Voice and brand sentiment.
  • Lead Executive Presence: Design and manage our executive thought leadership program, partnering with senior leaders to craft authentic, insight-driven narratives that build industry trust and individual authority.
  • Drive Intelligence & Insights: Establish a sophisticated social listening and reporting framework to provide the organization with real-time market intelligence, informing content planning and broader marketing decisions.

Requirements

  • Strategic Leadership Expertise: A proven track record of leading complex, global social media strategies within a B2B and enterprise environment, focusing on brand storytelling and community growth.
  • Executive & Influencer Savvy: Extensive experience managing high-stakes executive social programs and scaling influencer initiatives that drive measurable industry engagement.
  • Analytical Mastery: Technical proficiency with enterprise social suites (such as Sprout, Brandwatch, or Sprinklr) and a deep understanding of how to use sentiment analysis and attribution to prove business impact.
  • Cross-Functional Collaboration: Exceptional ability to partner across Creative, Communications, and Demand Generation teams to integrate social insights into holistic business goals.

Benefits

  • Innovation : We celebrate those who think critically, like a challenge, and aspire to be trailblazers.
  • Growth : We give you the space and support to grow along with us and to contribute to something meaningful. We have been named Fortune's Best Workplaces in Technology™, Fortune's Best Workplaces in the Bay Area™, and certified as a Great Place to Work®!
  • Team : We build each other up and set aside ego for the greater good.

Headcount Trend

Current headcount: ~64

Marketing Team

Marketing Team Size
9 (14% of company)
Median Career Experience
18 years
Median Tenure
1 years
Marketing Roles Posted (Last 30 Days)
4