Director, Social Media & Content

Oak Brook, IL (On-site)

$158K/yr – $205K/yrDirector/Executive10+ years expFull time

Posted 4 months ago

Job Summary

Drive Ace Hardware’s social content strategy and team to boost brand engagement, omnichannel traffic, and sales.

  • Own social content strategy and calendar to drive engagement and omnichannel traffic.
  • Must-have: 10+ years in digital marketing/content strategy with measurable impact.
  • Standout: Leadership of cross-functional teams and influencer partnerships.

Job Description

Drive Ace Hardware’s social content strategy and team to boost brand engagement, omnichannel traffic, and sales.

  • Own social content strategy and calendar to drive engagement and omnichannel traffic.
  • Define, develop and execute a content strategy that reflects our brand identity and voice.
  • Lead campaigns that inspire connection and spark conversation while guiding customers toward purchasing or visits.
  • Integrate shoppable features and frictionless shopping paths across content and platforms.
  • Establish and optimize vendor relationships including SOCi, Sprinklr, Meta, and TikTok.
  • Lead and develop a team of content creators and digital producers.
  • Define KPIs and goals across brand engagement, reach, CTR, conversion, and revenue.
  • Analyze content performance and audience insights to evolve creative direction.
  • Guide planned and real-time content creation to keep Ace culturally relevant.
  • Lead cross-functional efforts with e-commerce, merchandising, creative, and paid media teams.

Requirements

  • Bachelor’s degree in marketing, Communications, Journalism, or related field.
  • 10+ years of experience in digital marketing, content strategy, or social media in retail/fashion/beauty.
  • Proven success in creating and optimizing content that drives measurable sales.
  • Deep understanding of social commerce platforms and omnichannel shopping behavior.
  • Strong leadership with experience managing in-house and freelance teams.
  • Proficiency in Google Analytics, Meta Business Suite, SOCi or similar platforms.
  • Familiarity with video-first, mobile-first content for TikTok and Reels.
  • Excellent visual/editorial judgment with a portfolio showing brand-building and conversion content.
  • Experience with influencer campaigns and UGC.

Benefits

  • In addition to a great culture, Ace offers competitive benefits addressing life’s necessities and perks.
  • Incentive opportunities based on role/grade level with strong payout history.
  • Generous 401(k) with fully vested match the first year and quarterly/annual contributions.
  • Comprehensive health coverage and life insurance for you and dependents.
  • 21 days of vacation and up to 6 paid holidays; Ace cares week for volunteering.
  • On-site development, tuition assistance, and performance management support.
  • Frequent campus events, vendor demos, and wellness/benefit perks like mobile services.
  • Employee discounts on Ace merchandise and partner brands.
  • Birth/Adoption bonding PTO and adoption cost reimbursement.
  • Employee Assistance Program and identity theft protection.
Ace Hardware Corporation logo

Ace Hardware Corporation

Ace Hardware is the largest retailer-owned hardware cooperative in the world with over 5,800 locally owned and operated hardware stores in approximately 70 countries. Headquartered in Oak Brook, Ill., Ace and its subsidiaries operate an expansive network of distribution centers in the U.S. and have distribution capabilities in Ningbo, China; and Santa Catarina, Mexico. Since 1924, Ace has become a part of local communities around the world and known as the place with the helpful hardware folks. For more information, visit acehardware.com or newsroom.acehardware.com.

Founded in 1924
Oak Brook, Illinois, USA
18K employees (425 in marketing)

Salaries

Posted range

$158K/yr – $205K/yr

Taken straight from the job posting.

See all Ace Hardware Corporation salaries

Marketing Team

Marketing Team Size
355 (2% of company)

Traffic Signals

Monthly Visitors
27.1M
Monthly Google Ads Budget
$854.1K
Traffic Source Mix
Search
51.7%
Direct
41.7%
Referral
4.4%
Social
0.6%
Paid
1.6%

Headcount Trend

Current headcount: ~18.2K

Recent News

Ace Hardware Corporation logo

Director, Social Media & Content

Ace Hardware Corporation · Oak Brook, IL · On-site