Director of SEO – AI Lead Organic Growth For Elite PI Law Firms (Remote, US)

USA (Remote)

Salary Not AvailableDirector/Executive7+ years expFull time

Posted 3 months ago

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Job Summary

Drive SEO strategy and AI-enabled workflows for a portfolio of personal injury law firms, leading a team to deliver signed cases.

  • 7+ years in SEO with 3+ years leading agency teams
  • Must-have: Hands-on AI tools integration into SEO operations
  • Standout: Directly tied to signed cases and revenue growth

Job Description

Responsibilities

  • Own SEO strategy for a portfolio of PI law firms across local, organic, and AI search
  • Design and operationalize AI assisted workflows for research, content, optimization, and reporting
  • Lead and level up a team of SEO pros on process, quality, and speed
  • Build and refine SEO + AI playbooks, SOPs, and QA so delivery is consistent and on time
  • Tie SEO work directly to signed cases, retention, and account growth

Requirements

  • 7+ years in SEO, 3+ years leading teams in an agency
  • Deep local SEO experience plus strong technical, content, and off page chops
  • Proven wins where SEO drove real revenue / signed cases
  • Hands on experience implementing AI tools into SEO operations (not just prompting for ideas)
  • High standards, clear communication, and a bias toward action

Benefits

  • Remote, US based
  • competitive comp, and a hungry, smart, fast team
Case Engine logo

Case Engine

Case Engine's highly trained legal marketing team collaborates seamlessly with elite law firms, fostering partnerships that drive mutual success and growth, transcending the traditional vendor-client relationship.By choosing to work with us, you gain the invaluable benefit of direct communication with our esteemed owners and leadership team, ensuring prompt and comprehensive responses to your questions. Our proprietary technology and innovative strategies not only provide you with a competitive edge but also pave the way for seamless expansion into new markets following initial successes. One call to review our current clients' results is all it takes to determine if we are the perfect fit to elevate your firm to new heights.Our proven services stack, coined the "Case EngineTM System", is designed to secure more cases in competitive markets while reducing the cost per signed case. Visit our website to learn more, and book a call to know if your firm qualifies.

Denver, Colorado, USA
8 employees (4 in marketing)

Traffic Signals

Monthly Visitors
117
Traffic Source Mix
Search
42.3%
Direct
36.5%
Referral
14.7%
Social
3.9%
Paid
1.7%

Headcount Trend

Current headcount: ~8

Marketing Team

Marketing Team Size
4 (50% of company)