Director of Search Engine Marketing at Energize Group | Wilmington, NC | $80K/yr – $95K/yr

Energize Group

Director of Search Engine Marketing

Wilmington, NC (Remote)

$80K/yr – $95K/yrDirector/Executive5+ years expFull time

Posted 2 months ago

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Job Summary

Lead cross-channel growth by steering paid and organic initiatives, turning data into actionable campaigns, and ensuring scalable processes and strong client outcomes.

Leadership and strategy: Build and guide Google Ads and SEO teams, set department-wide goals, and align work with client growth objectives.
Execution and optimization: Oversee onboarding, SOPs, KPI tracking, and data-driven optimization across paid and organic channels.
Client outcomes and collaboration: Maintain high client satisfaction, translate insights into growth actions, and coordinate across paid, SEO, and broader marketing efforts.

Job Description

Responsibilities

Lead, mentor, and manage the Google Ads and SEO teams to ensure exceptional performance and accountability
Establish and execute department-wide strategies that align with client growth objectives
Oversee team workflows to ensure high-quality deliverables and consistent client results
Develop and oversee customized marketing strategies for Google Ads and SEO campaigns
Monitor and analyze key performance indicators (KPIs), identifying opportunities to improve ROI and client outcomes
Translate data insights into actionable growth strategies across paid and organic channels
Maintain strong client relationships, ensuring high satisfaction, retention, and long-term success
Design, implement, and refine scalable processes and standard operating procedures (SOPs) to improve efficiency
Oversee and optimize the client onboarding experience, ensuring seamless transitions from onboarding to campaign launch
Ensure consistent timelines, communication, and execution across all client engagements

Requirements

Bachelor’s degree in Marketing, Communications, or a related field
5–7 years of experience in search engine marketing, including both Google Ads and SEO
Proven experience managing or leading marketing teams in a performance-driven environment
Strong expertise in CMS platforms, including WordPress, Webflow, Squarespace, and Duda
Proficiency with marketing and analytics tools, such as Google Ads, GA4, GTM, GoHighLevel, SpyFu, and BirdEye
Demonstrated ability to analyze campaign performance and translate data into strategic decisions
Exceptional organizational and project management skills, with the ability to manage multiple priorities simultaneously
Strong written and verbal communication skills, with confidence in client-facing settings
Comfortable working in a dynamic, fast-paced environment with evolving client needs

Energize Group

WE are Energize Group. An award-winning talent partner for the SAP and Cloud marketplace. Established in 2006, we offer permanent and contract staffing solutions for our customers worldwide.WE think globally, and act locallyWith four international offices across the UK, Europe and the United States of America, our teams of expert recruitment consultants are technology vendor-specialists with deep expertise in SAP, Amazon Web Services, Microsoft Azure, and Google Cloud ecosystems.WE are leaders in service Pioneering the implementation of Net Promoter Score (NPS) into the UK staffing industry to drive up service standards, we understand staffing is about relationships and trust. We’ve received thousands of independent customer reviews and consistently achieved world class NPS for more than a decade.WE have won an award or two along the way...🏆 Sunday Times ‘Best Places to Work’⭐ Feefo ‘Platinum Trusted Service’ 🏆 Recruiter magazine ‘Hot 100’ ⭐ Best Companies Award for Learning & Development WE believe passionately in people-first, always. Committed to creating and sustaining a high performing, rewarding, diverse and equitable place to work where every Energizer feels included, supported and understands the importance of their contribution to the journey. We have an environment that fuels continuous improvement which helps every individual reach and, often exceed, their ambitions and goals. When we succeed, so do our customers.WE are energized by our Purpose, guided by our Values Powering your growth through our expertise is our Purpose; it’s all-encompassing for clients, candidates and employees and brought to life by our values. ‘The Energize Way’ is our culture, it’s our DNA and keeps us focused on achieving our goals. 📈 1% Better Every Day💪 Hard Work, Works 🧠 Think Big ✅ Do The Right Thing 🚀 Enjoy The Journey We're looking forward to hearing from you!

Founded in 2006

Manchester, England, GBR

91 employees (8 in marketing)

www.energizerecruitment.com