Director of Public Relations and Community Engagement #00021

South Boston, VA (On-site)

$70K/yr – $90K/yrDirector/ExecutiveFull time

Posted 15 hrs ago

Job Summary

Own the planning, execution, and external communications for SVHEC, leading outreach, community engagement, and media relations while building partnerships and promoting programs.

  • Oversee outreach events and community engagement initiatives
  • Serve as primary liaison to local and regional media and craft press materials

Job Description

Responsibilities

  • This position plans, develops, and executes clear, accurate, timely, and effective communications with students, staff, partners, and regional community groups.
  • The Director oversees outreach events and initiatives for the SVHEC, strengthens the SVHEC’s presence and engagement within the community, and develops relationships with external agencies, organizations, and community groups.
  • This position also serves as a primary liaison between the SVHEC and local, regional, and other media outlets; coordinates media relations and responses to media inquiries; develops and distributes news releases and other public information; and identifies opportunities to promote the SVHEC’s programs, achievements, initiatives, and community impact through appropriate media channels.

Requirements

  • Considerable knowledge of media relations, including responding to media inquiries, preparing news releases and public information, coordinating media interviews, and promoting organizational programs and accomplishments.
  • Considerable experience in website management and oversight, social media platforms, digital communications tools, and content management systems.
  • Working knowledge of graphic design principles and design software used to develop professional communications and promotional materials.
  • Considerable knowledge providing effective day-to-day supervision, leadership, and performance management of assigned staff.
  • Considerable knowledge providing leadership and oversight for SVHEC community engagement and outreach activities.
  • Considerable knowledge coordinates the development, preparation, and submission of reports, promotional material, and institutional communications.
  • Demonstrated excellent written, oral, interpersonal, and presentation skills, with the ability to communicate effectively with diverse audiences across multiple communication platforms.
  • Demonstrated ability to establish and maintain effective working relationships with students, employees, community organizations, business and industry partners, government agencies, members of the media, and other stakeholders.
  • Demonstrated ability to lead and engage diverse groups, build collaborative partnerships, facilitate effective discussions, and support problem-solving.
  • Demonstrated ability to manage multiple projects, establish priorities, meet deadlines, and coordinate communications, marketing, public relations, and community outreach initiatives.

Preferred

  • College coursework in Marketing, Business, or Education.
Virginia Information Technologies Agency logo

Virginia Information Technologies Agency

VITA connects, protects and innovates IT services, infrastructure and cybersecurity for 67 Virginia agencies, 55,000 state workers and 8.6 million Virginians. VITA's new guiding principles:Our new vision is to be Virginia's most customer-focused technology partner, empowering the Commonwealth to achieve more through innovative, efficient and secure technology.Our new mission is to deliver sustainable and effective results to our customers through innovative, efficient and secure services.Our new tagline is Connecting - Protecting - InnovatingOur agency personas: we are the Commonwealth's IT protector, our partners' collaborator and Virginia's innovator.Our new value statements:Accountability - We take ownership for delivering on defined outcomes, being transparent and responsible for the decisions we make.Inclusive Collaboration - We engage diverse individuals and teams from VITA, customers and suppliers to develop solutions together and foster mutually beneficial partnerships.Growth Mindset - We embrace challenges and opportunities for growth, striving to discover innovative solutions and never accepting the status quo.Effectiveness - We work decisively to deliver solutions by taking a data-driven approach that creates value for the Commonwealth.Persistence - We are dedicated to accomplishing our mission by delivering timely and innovative solutions for our customers despite challenges.

Founded in 2003
Richmond, Virginia, USA
401 employees (15 in marketing)

Salaries

Posted range

$70K/yr – $90K/yr

Taken straight from the job posting.

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Marketing Team

Marketing Team Size
15 (4% of company)
Median Career Experience
15 years
Median Tenure
12.5 years
Marketing Roles Posted (Last 30 Days)
3

Traffic Signals

Monthly Visitors
12.4M
Traffic Source Mix
Search
47.4%
Direct
45.2%
Referral
6.5%
Social
0.5%
Paid
0.3%

Headcount Trend

Current headcount: ~402
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Director of Public Relations and Community Engagement #00021

Virginia Information Technologies Agency · South Boston, VA · On-site