Director, Paid Search

Los Angeles, CA (Remote)

$130K/yr – $140K/yrDirector/Executive5+ years expFull time

Posted 4 weeks ago

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Job Summary

Own the client ROI engine while shaping paid search strategy across a multi-client portfolio and leading critical recovery and escalation actions.

  • Own and optimize paid search across platforms, staying ahead on tools and trends to protect and grow client value.
  • Lead pitches, audits, and upsells to expand revenue while aligning client and agency objectives.
  • Build and coach a high performing team, manage hiring and retention, and oversee a department P&L with Finance visibility.

Job Description

Responsibilities

  • Own client outcomes. You're the senior voice across the team's portfolio, leading strategic discussions, overseeing complex campaigns and budgets for exceptional ROI, and stepping in directly on high-value accounts and escalations. You'll spot at-risk clients before churn ever comes up and build the recovery plan yourself.
  • Drive the strategy. Develop tailored paid search programs, optimize relentlessly across platforms, and bring new tools, trends, and ideas to the table before the market catches on.
  • Grow the business. Lead pitches as the subject-matter expert, deliver audits for prospects, hunt for upsells inside existing accounts, and negotiate contracts that work for the client and the agency.
  • Build the team. Run weekly 1:1s that actually coach, lead performance and career conversations, own hiring and onboarding, and surface retention risks early. Your people should be getting promoted from within.
  • Own the numbers. Manage your department P&L (revenue, headcount, tooling, margin), review it monthly with Finance, and know exactly which accounts are profitable and which aren't.
  • Raise the bar operationally. Maintain SOPs and QA, plan capacity ahead of crunch, and bring data and recommendations (not just updates) to the leadership table.

Requirements

  • 5+ years hands-on in paid search / SEM, with 2+ years managing people
  • Deep SEM expertise across Google Ads and Microsoft Ads, with advanced, data-driven optimization chops
  • Agency experience is required. You thrive in fast-paced, multi-client environments
  • A track record of client retention, revenue growth, and escalation recovery
  • Financial acumen: you've managed a team P&L and influenced profitability
  • Proven leadership of high-performing teams, including remote or offshore contributors
  • Sharp communication and persuasion skills: equally comfortable in a C-suite pitch and a 1:1 coaching session
  • A caring, team-first leadership style that pairs high standards with psychological safety
  • Experience with D2C brands and performance-driven marketing
  • An entrepreneurial streak: you've launched new initiatives inside a structured org
  • Success managing offshore talent across time zones

Benefits

  • Shared Financial Success - GR0 believes strongly in equal pay for equal work, and transparency in compensation is one vehicle to achieve that. The annual compensation for this role is market competitive, ranging from $130,000-$140,000 salary, commensurate with experience .
  • Health and Family Benefits - GR0 offers comprehensive medical, dental, and vision coverage options for GR0ers and their families.
  • Wi-Fi Reimbursement - All employees receive a monthly reimbursement to help cover internet expenses while working.
  • Unlimited PTO - We know that rest is vital to your well-being and career success, so we give you the flexibility and trust to take it when you need it.
  • Paid Holidays - Take time to celebrate and rejuvenate with 13 fully paid holidays throughout the year.
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GR0

At GR0, we are in the business of helping businesses. We’re constantly strivingto help companies achieve their goals, and it’s the only way we can trulybecome the company we envision. And we accomplish that by empoweringyou to build powerful online brands.Whether you’re just getting started or you’ve been in the business for years,we offer a comprehensive list of services to suit your needs at any step in thedevelopment process, including:- Comprehensive SEO- Content Writing- Performance PR- Affiliate Marketing- Organic Social Media- Influencer Marketing - Google Ads- Email / SMSOur goal is to fully integrate into your marketing strategy through the expertise of our small, hyper-focused teamReady to GR0 with us? Book a demo to discover your brand's true potential!

Founded in 2020
Los Angeles, California, USA
138 employees (94 in marketing)