Director, Membership Growth & Engagement

New York City, NY (Remote)

Salary Not AvailableDirector/Executive7+ years expFull time

Posted 2 hrs ago

Job Summary

The role leads NKF's Professional Membership growth and lifecycle, owning strategy, programs, data, and technology while building partnerships and guiding a small team to drive member engagement and revenue.

  • Own membership strategy, KPI dashboards, and lifecycle programs
  • Lead cross-functional collaboration to expand professional membership and revenue
  • Develop channels, partnerships, and a data-driven approach to growth

Job Description

Responsibilities

  • Travel: Up to 10% (NKF Spring Clinical Meetings and select professional conferences)
  • Own and deliver NKF’s professional membership growth strategy and annual plan, with clear targets for new-member acquisition, first-year and overall retention, member engagement, and dues revenue
  • Define, refresh, and articulate the Professional Membership value proposition by segment (discipline, career stage, and practice setting), and recommend membership model, tiering, and dues strategies that expand reach and revenue
  • Identify and cultivate new growth channels, including underserved professional segments, institutional and group memberships with health systems, dialysis organizations, and academic programs, and partnerships with allied organizations
  • Monitor market trends, peer-society offerings, and workforce shifts in nephrology to inform strategy, anticipate risk, and position NKF competitively
  • Design and execute an integrated lifecycle program: targeted recruitment campaigns, structured new-member onboarding, ongoing engagement, multi-touch renewal, and reinstatement and win-back outreach
  • Build a durable pipeline from trainee to active professional member, including graduation-conversion strategies and early-career programming
  • Lead the overall member engagement portfolio, including member-exclusive content, resources, and networking in the NKF Member Hub; the semiannual members-only Professional Membership webinar; and Professional Membership promotion at the NKF Spring Clinical Meetings, NKF’s premier annual educational event
  • Establish a member listening system (surveys, advisory input, and feedback loops) and use it to continuously improve the member experience and drive satisfaction and loyalty
  • Own membership data integrity, reporting, and a membership KPI dashboard (acquisition, renewal, engagement, revenue, and cohort and segment performance), and report progress to leadership on a regular cadence

Requirements

  • Bachelor’s degree, or an equivalent combination of education and relevant experience; Master’s degree in a related field (e.g., business, non-profit management, healthcare administration) preferred
  • Minimum of 7 years of progressive experience in membership growth, engagement, and retention, including at least 2 years managing staff; experience within a national professional association, medical or health professional society, or healthcare-related organization strongly preferred
  • Documented success growing membership and improving retention and engagement, with the ability to speak to specific outcomes achieved
  • Fluency in the full membership lifecycle and lifecycle marketing (acquisition, onboarding, engagement, renewal, and retention)
  • Strong strategic thinking and analytical skills; hands-on with membership data, dashboards, and segmentation, with the ability to translate data into actionable insights and decisions
  • Proficiency in association management systems (AMS/CRM) and marketing automation platforms, and the ability to serve as business owner of membership technology
  • Exceptional leadership, team management, and interpersonal skills; excellent written and verbal communication, including presentation and negotiation abilities, with the ability to influence across functions and with senior clinical volunteer leaders
  • Proven ability to collaborate effectively with diverse internal and external stakeholders
  • Passion for the mission of the National Kidney Foundation and for supporting healthcare professionals

Preferred

  • Experience serving a nephrology or other interdisciplinary health professional community (nurses, dietitians, social workers, advanced practice providers, physicians)
  • Experience designing or relaunching membership models, tiers, or dues structures
  • Experience building institutional or group membership programs or strategic partnerships
  • Familiarity with Wild Apricot or a comparable AMS platform; experience applying AI tools to membership marketing or analytics
  • Experience working with volunteer leadership and committee structures

Benefits

  • Work/life Integration: Enjoy plenty of vacation time, sick leave, and holidays so you can recharge, regroup or reflect—and come back ready to tackle anything.
  • Support for Your Health: We've got your back with top-notch medical, dental, and vision insurance plans for you and your loved ones
  • Peace of Mind: Rest easy knowing you're covered with life insurance and a 403(b) plan with matching company contributions to secure your future.Creative savings: Take advantage of flexible spending accounts to save on eligible healthcare and dependent care expenses
  • Easy Commuting: Reduce your stress with our commuter benefits program for transit and parking expenses
  • Support When You Need It: Access confidential counseling, support services, and resources through our Employee Assistance Program
  • A Chance to Spread the Word: Share the love and earn rewards by referring awesome folks to join our team
  • A Big Tent: We're all about creating a diverse and inclusive workplace where everyone feels valued, respected, and heard
  • Mission-Fueled Culture: Join a team that's passionate about making a difference and guided by values like integrity, compassion, and innovation
National Kidney Foundation logo

National Kidney Foundation

2.5 Glassdoor

The National Kidney Foundation is revolutionizing the fight to save lives by eliminating preventable kidney disease, accelerating innovation for the dignity of the patient experience, and dismantling structural inequities in kidney care, dialysis and transplantation.Follow us on Twitter: https://twitter.com/nkfLike us on Facebook: https://www.facebook.com/nationalkidneyfoundationInstagram: @nationalkidneyfoundation

Founded in 1950
New York, New York, USA
773 employees (46 in marketing)
0% recommend to a friend
0% CEO approval

Marketing Team

Marketing Team Size
46 (6% of company)
Marketing Roles Posted (Last 30 Days)
1

Funding

Last Raise
Grant

Funding History

  • Jun 2026
    Grant
  • Jul 2024
    Grant

Traffic Signals

Monthly Visitors
1.8M
Monthly Google Ads Budget
$49.5K
Traffic Source Mix
Search
70.8%
Direct
22.5%
Referral
3.8%
Social
0.9%
Paid
0.1%

Headcount Trend

Current headcount: ~773

Recent News

National Kidney Foundation logo

Director, Membership Growth & Engagement

National Kidney Foundation · New York City, NY · Remote