Responsibilities

• Media Strategy Development & Execution: Develop and manage integrated media plans aligned with the brand's communication and business objectives , supporting the enterprise media vision.
• National Media Planning & Optimization: Manage execution of the National Media Plan, ensuring effective integration across traditional, digital, social, and emerging channels.
• Branded Content & Partnerships: Manage branded content initiatives and day-to-day relationships with agencies, networks, influencers, and platform partners.
• Social Media Strategy & Performance: Manage the social media strategy to ensure organic and paid channels reinforce key marketing messages and brand equity
• Budget Management & Financial Reporting: Manage media investment tracking, budget reporting, and scenario analysis.
• Maintain governance standards and best practices for media operations, performance reporting, and partner accountability.
• Partner with senior leadership to inform annual media strategy by providing insights on industry trends, the competitive landscape, and emerging opportunities.
• Apply data-driven analysis and measurement frameworks to evaluate and optimize media effectiveness across channels.
• Monitor and adjust media strategies in real-time based on performance analytics, market conditions, and investment priorities.
• Maintain governance standards and best practices for media operations, performance reporting, and partner accountability.

Requirements

• Bachelor’s Degree in Marketing , Communications, or related field required .
• 8-12 years of experience in progressive media roles, with experience in integrated media planning, digital/social strategy, and agency management.
• 3 or more years of experience managing and developing a team, including goal-setting , performance feedback, and capability building
• Strong leadership and team development capabilities with a collaborative, results-oriented approach
• Strategic thinker with solid command of modern media ecosystems, including digital, social, and traditional channels
• Analytical skills and business acumen with the ability to translate data into actionable insights
• Excellent communication skills (written, verbal, and presentation) with ability to engage cross-functional stakeholders
• Deep knowledge of media planning, buying, and performance measurement methodologies
• Ability to manage multiple projects and agency relationships simultaneously in a fast-paced environment
• Curiosity for evolving media trends, consumer behavior, and cultural relevance

Preferred

Benefits

• Insurance Plans ( Medical , Life)
• Pension/401K/RSP (country specific)
• Competitive Bonus
• Mobility Allowance
• Tuition Reimbursement
• Company Holidays
• Volunteering time
• And More …..