Responsibilities

• Shape Our Media Strategy
• You'll lead media strategy and planning across our local markets and own the portfolio-wide approach to awareness media across traditional and digital channels.
• You'll establish planning principles and investment guardrails while recommending the right channel mix, investment levels, reach, frequency, flighting, and timing by market and service line.
• Most importantly, you'll bring a point of view. You'll use data and business priorities to challenge assumptions, evaluate tradeoffs, and make clear recommendations about where Wrench should—and shouldn't—invest.
• Understand What's Happening in the Market
• Great media strategy starts with understanding the market.
• You'll evaluate audience behavior, competition, seasonality, media consumption, cost dynamics, operational capacity, and business needs to determine what makes sense for each market.
• Turn Business Goals Into Media Plans
• You'll translate business priorities into actionable media strategies, forecasts, briefs, and measurable planning requirements.
• You'll connect awareness investment to the things that matter to our business— demand, leads, capacity, and revenue —and help us continually improve how we measure media effectiveness.

Requirements

• 7+ years of progressive experience in media strategy, media planning, integrated marketing, or a related discipline, including experience with complex, multi-market or multi-brand portfolios.
• Strong experience balancing traditional and digital awareness channels based on market conditions and business objectives.
• Experience managing or influencing significant media investment and making allocation recommendations.
• Strong analytical, forecasting, and financial-planning capabilities.
• A track record of connecting media strategy to measurable awareness, demand, lead, or revenue outcomes .
• Experience developing planning baselines, forecasts, performance expectations, and investment guardrails.
• Strong executive communication skills and the ability to explain the “why” behind a recommendation .
• A bachelor's degree or equivalent practical experience is preferred but not required.

Benefits

• Market Value Compensation with robust bonus potential
• Unlimited PTO Plan
• Health, Vision and Dental plans for you and your family to choose from
• 401K Retirement Plan: company will match 30% up to the first 6% of yourcontributed amount
• Life Insurance, Short-Term and Long-Term Disability
• Special Program Options: FSA, EAP, Legal Services, and Identity Theft
• Working in a dynamic, collaborative, and fun environment
• Coached and supported career growth through Wrench University