Director, Marketing Strategy - Radical Early Action

East Hanover, NJ (On-site)

$186K/yr – $345K/yrDirector/Executive8+ years expFull time

Posted 5 days ago

Job Summary

Own and operationalize the radical early action screening program across Relax, YAP, NFL, and partner ecosystems, turning strategy into scalable playbooks, coordinating cross-functional teams, and driving measurable outcomes through governance, analytics, and stakeholder collaboration.

  • Translate strategy into briefs, playbooks, and activation plans that scale across therapeutic areas
  • Lead executive updates, partnerships, and budget governance across multiple platforms
  • Drive cross-functional alignment and performance optimization through data and test-and-learn approaches

Job Description

Responsibilities

  • Enterprise Screening Strategy: Set and operationalize the Radical Early Action and screening strategy, connecting Relax, YAP, NFL, team, and Hall of Fame efforts through a common enterprise model.
  • Scalable Playbooks: Translate strategy into reusable playbooks, briefs, ecosystem plans, and market-ready activation guidance that can scale across therapeutic areas and partnerships.
  • Cross-Platform Integration: Integrate Relax, YAP, and NFL screening efforts to deliver a cohesive consumer experience and coordinated health-action journey across touchpoints.
  • Measurement and Optimization: Define outcomes and endpoints with analytics partners; use screening data, dashboards, market diagnostics, and test-and-learn plans to improve performance and support executive reporting.
  • Cross-Functional Leadership: Coordinate agency, advocacy, analytics, medical, legal, content review, media, operations, market access, communications, and therapeutic-area teams to enable aligned and timely delivery.
  • Market and Therapeutic-Area Expansion: Identify opportunities to extend screening platforms into additional therapeutic areas, markets, and enterprise partnership ecosystems while maintaining strategic consistency.
  • Agency and Workstream Leadership: Lead integrated agency workstreams, scopes, milestones, and deliverables; ensure strategy is translated into high-quality execution.
  • Governance and Decision Support: Establish operating discipline, clarify ownership, surface decisions and risks, and provide leadership updates across the screening portfolio.
  • Partner and Stakeholder Management: Build strong relationships with external partners and internal stakeholders, align priorities, and resolve issues that could affect readiness or execution.
  • Budget and Compliance: Manage resources and budgets responsibly and partner with legal, medical, and review teams to ensure activities meet company and industry requirements.

Requirements

  • Bachelor’s degree in a related field is required; Master of Science and/or MBA preferred
  • At least 8 years of experience in commercial Marketing with multi-functional experience in the pharmaceutical or healthcare industry preferred
  • Proven experience leading enterprise marketing strategy, health-action or screening initiatives, partnership platforms, or integrated campaigns in a complex organization.
  • Ability to translate strategy into scalable operating models, briefs, playbooks, activation plans, and measurable outcomes.
  • Strong cross-functional leadership skills, with experience aligning marketing, analytics, advocacy, medical, legal, content review, media, communications, operations, and market teams.
  • Strong analytical orientation and experience using performance data, dashboards, market insights, and test-and-learn approaches to optimize programs.
  • Experience leading integrated agency teams, complex workstreams, scopes, budgets, and executive-level updates.
  • Executive presence, sound judgment, and the ability to influence without direct authority across senior stakeholders and external partners.
  • Understanding of consumer journeys, behavior-change principles, omnichannel marketing, and partnership ecosystems.

Preferred

  • Experience in disease state education
  • MBA or Master of Science degree preferred

Benefits

  • US-based eligible employees will receive a comprehensive benefits package that includes health, life and disability benefits, a 401(k) with company contribution and match, and a variety of other benefits. In addition, employees are eligible for a generous time off package including vacation, personal days, holidays and other leaves.
  • Why Novartis: Helping people with disease and their families takes more than innovative science. It takes a community of smart, passionate people like you. Collaborating, supporting and inspiring each other. Combining to achieve breakthroughs that change patients’ lives. Ready to create a brighter future together? https://www.novartis.com/about/strategy/people-and-culture
  • Benefits and Rewards: Learn about all the ways we’ll help you thrive personally and professionally.
  • Read our handbook (PDF 30 MB)
Novartis logo

Novartis

Novartis is an innovative medicines company. Every day, working to reimagine medicine to improve and extend people’s lives so that patients, healthcare professionals and societies are empowered in the face of serious disease. Our medicines reach more than 250 million people worldwide. Find out more at https://www.novartis.com See our community guidelines: https://go.novartis.social/3Nboxki

Founded in 1996
Münchenstein, Basel-Country, CHE
82K employees (4,325 in marketing)

Salaries

Posted range

$186K/yr – $345K/yr

Taken straight from the job posting.

See all Novartis salaries

Funding

Total Funding
$2.5B
Last Raise
$2.5B
Post IPO Debt, 2 years ago

Funding History

  • Jun 2024
    Post IPO Debt • $2.5B
  • Feb 2018
    Grant • $6.5M

Traffic Signals

Monthly Visitors
1.1M
Monthly Google Ads Budget
$51.8K
Traffic Source Mix
Search
49.7%
Direct
34.2%
Referral
9.6%
Social
5.5%
Paid
0.9%

Headcount Trend

Current headcount: ~82.6K

Recent News

Novartis logo

Director, Marketing Strategy - Radical Early Action

Novartis · East Hanover, NJ · On-site