Responsibilities

• Enterprise Screening Strategy: Set and operationalize the Radical Early Action and screening strategy, connecting Relax, YAP, NFL, team, and Hall of Fame efforts through a common enterprise model.
• Scalable Playbooks: Translate strategy into reusable playbooks, briefs, ecosystem plans, and market-ready activation guidance that can scale across therapeutic areas and partnerships.
• Cross-Platform Integration: Integrate Relax, YAP, and NFL screening efforts to deliver a cohesive consumer experience and coordinated health-action journey across touchpoints.
• Measurement and Optimization: Define outcomes and endpoints with analytics partners; use screening data, dashboards, market diagnostics, and test-and-learn plans to improve performance and support executive reporting.
• Cross-Functional Leadership: Coordinate agency, advocacy, analytics, medical, legal, content review, media, operations, market access, communications, and therapeutic-area teams to enable aligned and timely delivery.
• Market and Therapeutic-Area Expansion: Identify opportunities to extend screening platforms into additional therapeutic areas, markets, and enterprise partnership ecosystems while maintaining strategic consistency.
• Agency and Workstream Leadership: Lead integrated agency workstreams, scopes, milestones, and deliverables; ensure strategy is translated into high-quality execution.
• Governance and Decision Support: Establish operating discipline, clarify ownership, surface decisions and risks, and provide leadership updates across the screening portfolio.
• Partner and Stakeholder Management: Build strong relationships with external partners and internal stakeholders, align priorities, and resolve issues that could affect readiness or execution.
• Budget and Compliance: Manage resources and budgets responsibly and partner with legal, medical, and review teams to ensure activities meet company and industry requirements.

Requirements

• Bachelor’s degree in a related field is required; Master of Science and/or MBA preferred
• At least 8 years of experience in commercial Marketing with multi-functional experience in the pharmaceutical or healthcare industry preferred
• Proven experience leading enterprise marketing strategy, health-action or screening initiatives, partnership platforms, or integrated campaigns in a complex organization.
• Ability to translate strategy into scalable operating models, briefs, playbooks, activation plans, and measurable outcomes.
• Strong cross-functional leadership skills, with experience aligning marketing, analytics, advocacy, medical, legal, content review, media, communications, operations, and market teams.
• Strong analytical orientation and experience using performance data, dashboards, market insights, and test-and-learn approaches to optimize programs.
• Experience leading integrated agency teams, complex workstreams, scopes, budgets, and executive-level updates.
• Executive presence, sound judgment, and the ability to influence without direct authority across senior stakeholders and external partners.
• Understanding of consumer journeys, behavior-change principles, omnichannel marketing, and partnership ecosystems.

Preferred

• Experience in disease state education
• MBA or Master of Science degree preferred

Benefits

• US-based eligible employees will receive a comprehensive benefits package that includes health, life and disability benefits, a 401(k) with company contribution and match, and a variety of other benefits. In addition, employees are eligible for a generous time off package including vacation, personal days, holidays and other leaves.