Director of Marketing at Storm Guard Madison | Madison, WI | $70K/yr – $120K/yr

Storm Guard Madison

Director of Marketing

Madison, WI (On-site)

$70K/yr – $120K/yrDirector/ExecutiveFull time

Posted 2 months ago

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Job Summary

Own and scale a full marketing function focused on lead gen and face-to-face programs, aligning with sales to grow revenue in a rapid-growth home services business.

Ownership: Lead the marketing department, budget, and people while driving revenue growth through events, canvassing, and outbound campaigns.
Measurement: Analyze market research and campaign performance to optimize results and program mix.
Scale: Collaborate cross-functionally to match a company doubling in size and accelerate growth channels and programs.

Job Description

Responsibilities

Develop and implement comprehensive marketing strategies to drive lead generation
Lead and manage the entire marketing department, including budget and personnel
Execute face-to-face marketing programs: events, shows, canvassing, and call center outbound campaigns
Conduct market research and analyze campaign performance to optimize results
Collaborate with sales and operations to ensure marketing drives revenue growth
Innovate and scale marketing efforts to match the vision of a company twice our size

Requirements

Bachelor’s degree in Marketing, Business, or a related field
Experienced in face-to-face marketing , events, and lead generation
Strong knowledge of marketing principles and best practices
Exceptional leadership and communication skills
Able to thrive in a fast-paced, high-growth environment

Preferred

Strategic thinker who can envision how to scale marketing for rapid growth
Experience in home services or construction is a plus

Benefits

Health, dental, and vision benefits
401K with employer match
Paid time off
Growth opportunities into senior leadership roles

Storm Guard Madison

Since 2003, Storm Guard has helped homeowners restore and protect what matters most. From roofing and siding to windows, gutters, painting, and emergency services, our experienced professionals bring clarity, craftsmanship, and care to every project.Our franchise site - franchise.stormguardrc.com offers an inside look at the meaningful opportunities within our growing network.If you’re seeking a business that not only delivers results but also strengthens the communities it serves, you’ll find the insight and guidance you need here.Take a moment to explore what’s possible and discover how you can be part of the Storm Guard family. Together, we’re building enduring value - one roof, one relationship, and one neighborhood at a time.

Founded in 2003

Fort Worth, Texas, USA

164 employees (20 in marketing)

www.stormguardrc.com