Director of Marketing & Growth

Terre Haute, IN (On-site)

$90K/yr – $120K/yrDirector/ExecutiveFull time

Posted 1 day ago

Job Summary

Own and drive the dealership marketing program across paid search, social, SEO, inventory campaigns, and reputation initiatives, while partnering with ownership and vendors to deliver measurable growth and ROI.

Job Description

Responsibilities

  • Help turn our dealership into a dominant regional automotive brand. You will work directly with ownership and have responsibility for the dealership's overall marketing strategy, execution, vendors and performance.
  • Google Ads / Paid Search
  • Facebook & Instagram advertising
  • SEO, local search, website conversion and landing pages
  • New and used inventory marketing
  • Truck, SUV and model-specific campaigns
  • “We Buy Cars” acquisition campaigns
  • Email/SMS database marketing
  • Video and social content strategy
  • Google Business Profile and reputation

Requirements

  • Automotive dealership marketing experience is strongly preferred.
  • Experience with Google Ads, Meta Ads, GA4, Dealer.com, VinSolutions, vAuto, Autotrader, Cars.com and Google Business Profile is highly valuable.
  • We're looking for someone who is competitive, data-driven, creative, fast-moving and highly accountable. You must be comfortable working directly with ownership, managing multiple vendors and being held accountable for measurable growth.
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EasyCare Recruiting

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In an effort to equip your dealership with the best staff, we provide complimentary talent recruitment services that attract and manage job applicants on your behalf—at absolutely no cost to you.All we need to get started are the roles you’re trying to fill and the qualifications you’re looking for. As resumes come in, we’ll share the best ones with you. You’ll save countless hours creating job postings and reviewing resumes from unqualified applicants. The best part? Once you hire the ideal candidates, EasyCare will kick-start their success with our innovative in-class and virtual training, as well as a comprehensive web-based compliance tool suited to the unique requirements for the F&I office.

Mooresville, North Carolina, USA
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Salaries

Posted range

$90K/yr – $120K/yr

Taken straight from the job posting.

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Director of Marketing & Growth

EasyCare Recruiting · Terre Haute, IN · On-site