Director of Marketing, Diagnostics — Lucent Diagnostics

USA (Remote)

$190K/yr – $215K/yrDirector/Executive8+ years expFull time

Posted 2 days ago

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Job Summary

Own and shape the diagnostic market strategy for LucentDx from pre-launch to early adoption, driving clinical marketing, payer value, and cross-functional launch readiness across LucentDx and Quanterix.

  • Defines messaging and value propositions for clinicians, payers, and labs
  • Drives early testing adoption and market activation ahead of launch

Job Description

Responsibilities

  • Lead the development of the overall diagnostic marketing and market development strategy for Lucent in support of test commercialization, medical affairs, market access, and preparation for and following 510(k) clearance
  • Define and refine product positioning, messaging, and value propositions for key audiences, including clinicians, lab directors, health systems, and payers
  • Help shape and develop a new diagnostic category by identifying unmet needs, adoption barriers, and opportunities to accelerate market awareness and acceptance
  • Conduct and synthesize market insights to inform strategic decision-making, including competitive landscape, unmet needs, and adoption drivers
  • Ensure alignment between LucentDx product strategy and broader Quanterix corporate and platform messaging where appropriate
  • Partner closely with commercial leadership to align marketing strategy with go-to-market priorities and early customer engagement efforts
  • Develop and execute clinical marketing strategies that drive awareness, education, and adoption among healthcare providers and laboratory professionals
  • Collaborate with Medical Affairs, Clinical, and R&D teams across LucentDx and Quanterix to translate clinical evidence into compelling marketing narratives
  • Create and oversee development of clinical marketing materials, including scientific messaging, educational resources, and presentation content
  • Support key opinion leader (KOL) engagement, advisory boards, and thought leadership initiatives that advance clinical credibility and category adoption

Requirements

  • Bachelor’s degree in marketing, science, or business administration
  • 8+ years of marketing experience in diagnostics, life sciences, or medical devices
  • Demonstrated experience in both clinical marketing and payer/market access marketing for diagnostic products
  • Proven track record driving early testing adoption and market activation to accelerate awareness and uptake
  • Experience working in a pre-commercial, early-stage, or category-creating company environment preferred
  • Strong understanding of the U.S. healthcare landscape, including reimbursement pathways for diagnostics
  • Experience preparing for or supporting product launch in regulated markets (e.g., 510(k) or similar)

Preferred

  • Advanced degree (MBA, MPH, PhD, or relevant scientific background)
  • Experience with novel or disruptive diagnostic technologies
  • Prior experience of collaborating with Regulatory and Medical Affairs teams
  • Experience leading market development or category creation initiatives

Benefits

  • We reward and recognize our employees by offering competitive compensation and a 401k plan with employer match, as well as competitive health, dental, and vision benefits for employees and their dependents.
  • We also offer an unlimited vacation policy to all exempt employees, and a generous PTO policy for non-exempt employees.
  • All employees are eligible for equity, employee stock purchase plan, a performance bonus, and 1:1 financial counseling/planning.
  • We also offer Tuition Assistance.
  • We have a free, state-of-the-art onsite fitness center for all employees.
  • To keep you fueled up, we provide onsite employees with free snacks and drinks every day!
Quanterix logo

Quanterix

3.1 Glassdoor

Quanterix is a company that is digitizing biomarker analysis with the goal of advancing the science of precision health. The company’s ultra-sensitive detection solution, Simoa, has the potential to change the way in which healthcare is provided today by giving researchers the ability to closely examine the role of biomarkers in the continuum of health to disease. Quanterix’ technology is designed to enable much earlier disease detection, better prognosis and precise treatment methods to improve the quality of life and longevity of the population for generations to come. The technology is currently being used for research applications in several therapeutic areas, including oncology, neurology, cardiology, inflammation and infectious disease. The company was established in 2007 and is located in Billerica, Massachusetts.

Founded in 2007
Billerica, Massachusetts, USA
545 employees (17 in marketing)
47% recommend to a friend
51% CEO approval

Traffic Signals

Monthly Visitors
25.8K
Monthly Google Ads Budget
$4.3K
Traffic Source Mix
Search
52.5%
Direct
32.5%
Referral
10.8%
Social
2.5%
Paid
1.6%

Headcount Trend

Current headcount: ~543

Marketing Team

Marketing Team Size
16 (3% of company)
Median Career Experience
15 years
Median Tenure
1.7 years
Marketing Roles Posted (Last 30 Days)
1

Funding

Total Funding
$533.3M
Last Raise
$287.5M
Grant, 4 years ago

Funding History

  • Mar 2022
    Grant
  • Feb 2021
    Post IPO Equity • $287.5M
  • Aug 2020
    Post IPO Equity • $97.6M

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