Responsibilities

• The Director of Marketing and Communications provides advanced-level management and strategic direction for marketing, communications, and digital initiatives within Global Campus.
• This position plans, organizes, directs, and evaluates the operations of the Marketing and Communications unit and supervises professional staff responsible for marketing-related web design, graphic design, organic social media, and web content management, and other related functions.
• The position is responsible for developing, implementing, and assessing comprehensive marketing and communications strategies that support online academic degree programs, professional and workforce development programs, and related initiatives.
• The Manager ensures alignment with university branding standards, policies, and strategic priorities and serves as a senior advisor to Global Campus leadership on marketing and communications matters.
• Regular, reliable, and non-disruptive attendance is an essential job duty, as is the ability to create and maintain collegial, harmonious working relationships with others.

Requirements

• Master’s degree in Marketing, Communications, Public Relations, Journalism, or a related field or Bachelor’s Degree with at least seven (7) years of professional experience in marketing
• Minimum of seven (7) years of progressively responsible experience in marketing and communications
• Minimum of five (5) years of experience supervising marketing-related professional staff
• Demonstrated experience developing and implementing strategic marketing initiatives
• Experience managing budgets and coordinating vendor services

Preferred

• Professional experience in marketing or enrollment management in higher education, public-sector, or similarly complex organizations
• Experience supervising creative and digital marketing professionals
• Experience with website content management systems, digital analytics tools, and performance reporting
• Experience in marketing adult, online, or professional academic or workforce development programs

Benefits

• The benefits package includes university contributions to health, dental, life and disability insurance, tuition waivers for employees and their families, 12 official holidays, immediate leave accrual, and a choice of retirement programs with university contributions ranging from 5 to 10% of employee salary.