Director of Marketing, Communications, and Membership Services

Berea, KY (Hybrid)

$70K/yr – $75K/yrSenior Level5+ years expPermanent

Posted 6 weeks ago

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Job Summary

Own and coordinate marketing and communications for multiple association clients, aligning membership growth, retention, events, and sponsorships with a consistent brand across channels.

  • Manage multi-client marketing programs focused on membership growth, renewals, and event attendance.
  • Lead strategic communications across email, web, social, and publications to support member engagement.
  • Track campaign impact with dashboards and reports to drive data-driven improvements.

Job Description

Responsibilities

  • Develop and implement strategic marketing plans for association clients.
  • Create and manage marketing campaigns that support membership recruitment, retention, event attendance, sponsorship sales, and organizational awareness.
  • Ensure brand consistency across all communications and marketing materials.
  • Coordinate production of promotional materials, digital advertisements, brochures, newsletters, annual reports, and other publications.
  • Monitor marketing performance metrics and prepare reports evaluating campaign effectiveness.
  • Identify emerging marketing trends and recommend innovative engagement strategies.
  • Develop and execute comprehensive communication strategies for multiple association clients.
  • Manage email marketing campaigns, member communications, website content, social media platforms, and digital communications.
  • Write and edit newsletters, press releases, articles, speeches, presentations, and other communications.
  • Serve as a communications resource to client leadership, committees, and boards of directors.

Requirements

  • Bachelor’s Degree in Marketing, Communications, Public Relations, Journalism, Business Administration, or a closely related field.
  • Minimum of five (5) years of progressively responsible experience in marketing, communications, public relations, membership management, or related fields.
  • Demonstrated experience managing multiple projects and deadlines.
  • Experience creating and implementing strategic marketing and communication plans.
  • Strong writing, editing, and presentation skills.
  • Proficiency in Microsoft Office Suite and digital marketing platforms.

Preferred

  • Experience working with nonprofit organizations, associations, chambers of commerce, or membership-based organizations.
  • Experience with association management software (AMS) and customer relationship management (CRM) systems.
  • Knowledge of email marketing platforms, website content management systems, and social media management tools.
  • Event marketing and conference management experience.

Benefits

  • Dental insurance
  • Flexible schedule
  • Health insurance
  • Paid time off
  • Vision insurance

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