Responsibilities

• Oversee and collaborate with the Marketing and Communications team
• Lead the development and execution of an integrated marketing and communications strategy that advances the school’s mission, enrollment goals, and institutional priorities
• Serve as the chief steward of the brand, ensuring consistency of voice, visual identity, and messaging across all platforms and touchpoints
• Partner closely with the Chief Advancement Officer and senior leadership to shape strategic narratives, manage institutional messaging, and support change initiatives
• Participate as a valued voice in Advancement event planning and attend events as needed
• Oversee all internal and external communications, including website, advertising, MySchoolApp, newsletters, publications, digital marketing, social media, media relations, and crisis communications
• Direct enrollment marketing efforts in collaboration with Admissions, including the development and execution of storytelling, messaging, and collateral materials for all associated aspects of the admissions process
• Partner with academic leadership to create and execute timely, comprehensive, and cohesive internal communications to new and current families throughout the academic year and summer
• Supervise, mentor, and evaluate marketing and communications staff and external vendors, fostering a culture of creativity, accountability, and continuous improvement
• Manage the department budget, timelines, and priorities to ensure efficient use of resources and high-quality deliverables

Requirements

• Proficiencies: FinalSite web and communications platforms
• Google Suite
• Canva
• Adobe Suite (Illustrator, Photoshop, InDesign)
• Mac fluent
• Google Ads
• Meta Business Suite
• Experience in institutional communications, brand strategy, and storytelling

Nice To Have

• Collaborative by nature, calm under pressure, and attentive to detail
• Strong sense of timing and tone
• Curiosity, integrity, and a deep appreciation for Galloway’s unique culture