Responsibilities

• Develop and execute a bold, integrated marketing strategy across digital, social, and experiential channels
• Build and lead brand positioning that drives awareness, demand, and loyalty
• Leverage relationships within the surf industry, media, and influencer networks
• Oversee content strategy, social media, and digital campaigns
• Drive partnerships, sponsorships, and brand collaborations
• Work cross-functionally with operations to ensure alignment between brand and guest experience
• Analyze performance and optimize campaigns to drive measurable results
• Lead PR efforts, storytelling, and launch campaigns

Requirements

• Proven experience in marketing leadership, ideally within surf, lifestyle, hospitality, or action sports industries
• Strong background in digital marketing, social media, and content strategy
• Deep network and relationships within the surf or action sports community
• Creative mindset with the ability to execute and deliver results
• Experience building and scaling a brand
• Strong communication and leadership skills
• Ability to thrive in a fast-paced, evolving environment

Preferred

• A storyteller who knows how to create buzz and build culture
• Highly connected and relationship-driven
• Equal parts creative and strategic
• Hands-on—you’re not afraid to roll up your sleeves
• Passionate about surf, lifestyle, and experiential brands

Benefits

• Dental insurance
• Health insurance
• Paid time off
• Vision insurance
• Work Location: In person