Director of Marketing and Business Development

Coralville, IA (Hybrid)

$17/hr – $20/hrDirector/ExecutivePart time

Posted 2 months ago

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Job Summary

Support marketing as a part-time independent contractor to build multichannel campaigns and drive growth.

  • Must-have: Part-Time Independent Contractor with 10–20 hours/week.
  • Standout: Hybrid (Coralville, IA) with hands-on SEO, analytics, and video content capabilities.
  • Standout: Comfortable on camera for promotional videos.

Job Description

Responsibilities

  • Develop and implement comprehensive marketing strategies aligned with organizational goals, emphasizing multichannel marketing, digital marketing, content marketing, and performance marketing.
  • Lead market research efforts to identify emerging trends, customer needs, and competitive insights to inform strategic planning.
  • Oversee the creation and execution of advertising campaigns across print, digital platforms, social media, and paid channels such as Facebook Advertising and Google AdWords.
  • Manage marketing automation tools and analytics platforms like Google Analytics to measure campaign effectiveness and optimize ROI.
  • Drive SEO initiatives to improve organic search rankings and enhance online visibility through content optimization, keyword research, and website management
  • Cultivate relationships with advertising sales partners and explore new business opportunities in B2B and B2C markets to expand revenue streams.
  • Oversee the development of compelling copywriting for various channels including email marketing campaigns, product descriptions, and promotional materials.
  • Coordinate and film promotional videos for social media, including videos that YOU are the face of, so must be comfortable being in front of a camera.
  • Help us set up and run our new social channels on platforms such as TikTok.

Requirements

  • This role is a Part-Time, Independent Contractor position.
  • We\'re looking for 10-20 hours per week to start.

Benefits

  • Flexible schedule
  • growth incentives and bonuses for when your work gains us new clients
Everyday Helper logo

Everyday Helper

We offer house cleaning, errand running, personal assistance, pet sitting, dog walking, event planning and assistance, senior companion care and more

Founded in 2015
Coralville, Iowa, USA
4 employees

Traffic Signals

Monthly Visitors
105
Traffic Source Mix
Search
15.3%
Direct
71.7%
Referral
5%
Social
7.4%
Paid
0.5%

Headcount Trend

Current headcount: ~4