Director of Marketing for Americas

New York, USA (Hybrid)

$200K/yr – $240K/yrSenior Level10+ years expFull time

Posted 2 months ago

Top 1% of applicants do these two things.

The other 99% submit and hope. You're about to do something different.

Job Summary

Drive regional integrated marketing strategy and campaigns for Capco’s financial services practice to grow pipeline and revenue.

  • Must-have: 10+ years leading senior marketing roles in professional services with multi-market experience.
  • Standout: Leadership of regional teams and collaboration with global marketing teams.

Job Description

Responsibilities

  • Partner with regional managing partners and business leaders to develop and execute strategic marketing plans aligned to commercial objectives
  • Lead integrated marketing campaigns across thought leadership, digital marketing, PR, events, and employer branding to drive pipeline and revenue growth
  • Build and strengthen Capco’s brand reputation across multiple markets, tailoring campaigns to regional and cultural nuances
  • Measure and optimize campaign performance using data-driven insights and ROI analysis
  • Lead and mentor a regional marketing team while collaborating with global marketing colleagues to ensure consistency and alignment across campaigns

Requirements

  • Bachelor’s degree with 10+ years of experience in senior marketing and communications leadership roles
  • Proven success developing integrated B2B marketing campaigns that support business growth and revenue generation
  • Strong experience within consulting, financial services, insurance, fintech, or related professional services environments
  • Excellent communication, stakeholder management, and people leadership skills with the ability to influence senior leadership teams
  • Experience operating across multiple markets within the Americas, with a collaborative and commercially focused mindset

Preferred

  • Experience leading thought leadership-led campaigns within complex matrix organizations
  • Familiarity with employer branding and talent marketing strategies
  • Strong understanding of marketing analytics and campaign performance optimization
  • Experience partnering with executive leadership teams in high-growth consulting businesses
  • Knowledge of GenAI tools and emerging digital marketing technologies

Benefits

  • Medical, Dental, Vision, and 401(k) match
  • Maternity and paternity leave, dependent care support, and commuter benefits
  • Tuition reimbursement and wellness reimbursement programs
  • HSA and FSA options
  • Working Advantage employee discounts marketplace
Capco logo

Capco

3.7 Glassdoor

Capco, a Wipro company, is a global technology and management consultancy specializing in driving digital transformation in the financial services industry. With a growing client portfolio comprising of over 100 global organizations, Capco operates at the intersection of business and technology by combining innovative thinking with unrivalled industry knowledge to deliver end-to-end data-driven solutions and fast-track digital initiatives for banking and payments, capital markets, wealth and asset management, insurance, and the energy sector. Capco’s cutting-edge ingenuity is brought to life through its Innovation Labs and award-winning Be Yourself At Work culture and diverse talent.

Founded in 1998
London, England, GBR
7.8K employees (144 in marketing)
73% recommend to a friend
82% CEO approval

Traffic Signals

Monthly Visitors
108.3K
Traffic Source Mix
Search
43.1%
Direct
42.7%
Referral
10.7%
Social
2.3%
Paid
0.9%

Headcount Trend

Current headcount: ~7.8K

Marketing Team

Marketing Team Size
85 (1% of company)
Marketing Roles Posted (Last 30 Days)
1

Funding

Total Funding
$80M
Last Raise
$80M
Private Equity, 26 years ago

Funding History

  • May 2000
    Private Equity • $80M

Recent News