Responsibilities

• Develop and execute an integrated communications and marketing plan designed to engage donors, community partners, school district staff, volunteers, policymakers, and students and families.
• Develop an integrated communications plan that is diverse and adaptable to the varying levels of statewide, regional/citywide, schoolwide, and individual needs of students and families.
• Develop and improve communications and marketing assets to strengthen relationships with community partners, school districts, industry leaders, and other organizations to expand awareness and engagement with CIS of Michigan.
• Lead marketing campaigns that strengthen community engagement, support organizational priorities, and elevate CIS of Michigan’s visibility and impact.
• Drive strategic communications and ensure messaging consistency with the CIS National Office and across departments and regions.
• Lead and maintain CIS of Michigan’s brand identity across all communications platforms and materials. Ensure consistency in visual identity, tone, messaging, and organizational voice across print, digital, social media, and public-facing communications.
• Train all members of the organization on communications, messaging, and storytelling with the aim of developing staff as brand ambassadors in their respective communities.
• Manage relationships with external vendors and contractors (including the graphic design and social media specialist and videographers) to ensure high-quality and cost-effective deliverables.
• Oversee communications and marketing-related budgets in collaboration with executive leadership and development teams.
• Manage the purchasing of uniforms, marketing materials, and other assets as needed.

Requirements

• A combination of 5-7 years of work or educational experience in Communications, Marketing, Public Relations, Journalism, Business, or a related field is preferred.
• Strong writing, editing, public speaking, and storytelling skills.
• Experience in nonprofit, advocacy, policy, or public affairs communications strongly preferred.
• Demonstrated success in developing integrated communications and marketing strategies.
• Experience managing media relations and serving as a spokesperson.
• Strong project management and organizational skills with the ability to manage multiple priorities.
• Experience with digital marketing, website management, social media strategy, and content development.
• Strong familiarity with Adobe Creative Suite, Canva, and Google Suite.
• Strong analytical skills with experience using KPIs and performance metrics to guide strategy.
• Ability to work collaboratively in a fast-paced, mission-driven environment.

Preferred

• Experience in nonprofit, advocacy, policy, or public affairs communications strongly preferred.
• Supervisory and vendor management experience preferred.

Benefits

• Mileage reimbursement at current IRS rate.
• Ability to work from home regularly
• Employee cell phone reimbursement ($30/month)
• Two health insurance plan options, including one fully employer-paid, and access to employee-paid insurance for dependents; a stipend offered to medical coverage opt-out.
• HSA and FSA available
• Access to employee-paid vision, dental, and life insurance plans available
• Employer-paid short-term disability and access to employee-paid long-term disability
• 401k employer match up to 3.5%
• 3 weeks’ vacation, 10 holidays, and the week of July 4th off
• One sick day a month