Director, Healio AI Adoption & Key Opinion Leader (KOL) Engagement

New Jersey, USA (Hybrid)

$70,000/hr – $80,000/hrSenior Level2+ years expFull time

Posted 9 days ago

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Job Summary

Owns and scales Healio AI adoption among KOLs and physician users, orchestrating feedback loops between clinicians and the AI Build Team to drive adoption and iterative product improvements.

  • Build and maintain engaged KOL relationships as beta testers, advisors, and ambassadors
  • Translate physician feedback into product enhancements, prompts, and adoption goals

Job Description

Responsibilities

  • The Director of Healio AI Adoption and KOL Engagement will assume responsibility for Healio AI KOL development and activation as well as acquiring physician feedback on new and existing features, modules and content sources.
  • This role represents a critical investment in our AI-driven future as well as a critical role in driving physician usage of Healio AI.
  • The singular most important part of this job is to build an engaged user base through demonstrations of Healio AI in the specialties that they are assigned.
  • The role will function as the main liaison between the physician users and the Healio AI Build Team through a weekly feedback session in which the Director of Healio AI Adoption and KOL Engagement will provide feedback they have obtained from physicians and be charged with acquiring the next round of feedback.
  • It is this iterative process that will be crucial to the success of Healio AI both in terms of the AI output as well as physician adoption within their clinical day.
  • Essential Duties and Responsibilities are as follows: This position will be an integral part of the working build team that is comprised of the Chief AI Officer, VP of Healio AI Adoption and KOL Engagement, Senior VP of Product Development, Senior VP of Marketing, and Vice President, Application Development & Data Engineering.
  • The small group works at a fast pace to create new features and make iterations on the current product.
  • The position will work directly with KOLs to gain feedback, garner ideas on how to optimize the Healio AI platform and drive physician engagement.
  • Product Development & Innovation through KOL Feedback: build an engaged user base through demonstrations of Healio AI in the specialties that they are assigned; build relationships with KOLs for the purpose of having them be beta testers, advisors and ambassadors.
  • Create contractual relationships with KOLs to promote Healio AI, speak about Healio AI, etc.; create contractual relationships that allow us to use industry provided content; have a deep knowledge of Healio AI metrics, adoption goals and work with Marketing and the AI development team to achieve those goals; and assist in prompt engineering enhancements and AI model optimization using feedback from their KOL feedback loop.

Requirements

  • 2-10 years of experience, and a Bachelor’s degree in Journalism, English, Communications or a related field. Travel is required.
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The Wyanoke Group

The Wyanoke Group is the holding company for Healio, Healio Live, Healio Strategic Solutions, SLACK Incorporated, and Vindico Medical Education. From journals and newspapers to websites and live events, it is our mission to deliver the highest quality information, education and communications to health care professionals around the world. Based just outside of Philadelphia in Southern New Jersey, the companies of The Wyanoke Group and our people make us a leader in health care publishing and communications.Healio.com is a clinical news, information and education website designed exclusively for specialty health care professionals. Built on a powerful web platform, Healio provides health care professionals daily news reporting, peer review journals, dynamic multimedia, CME and other education activities in a variety of formats.Healio Live organizes live continuing education meetings for healthcare specialists, delivering unique experiences through quality information, perspective on new data and face-to-face interaction with leading experts and peers.Healio Strategic Solutions is a full-service medical communications company providing tailored information and education to healthcare professionals worldwide.SLACK, Incorporated provides information and education to physicians, nurses and other healthcare professionals through its 14 peer-reviewed journals.Vindico Medical Education is dedicated to improving patient health by providing the highest quality continuing medical education activities through live, print, and electronic formats.The Wyanoke Group is firmly committed to our core values of communication, trust, and respect which are the foundation of what we aspire to be and what we as a company want to exemplify across our organization. We are committed to upholding and demonstrating these values at all levels of the organization to support the company vision and ensure our culture thrives.

Founded in 2007
Thorofare, New Jersey, USA
108 employees (23 in marketing)

Traffic Signals

Monthly Visitors
2.8K
Traffic Source Mix
Search
49.9%
Direct
30.6%
Referral
4.9%
Social
13.4%
Paid
1.2%

Headcount Trend

Current headcount: ~108

Marketing Team

Marketing Team Size
18 (17% of company)
Marketing Roles Posted (Last 30 Days)
2