Responsibilities

• Identify and define high-value market opportunities across residential solar, storage, and grid services.
• Analyze regulatory, grid, and customer dynamics to determine where our products deliver the greatest value.
• Develop strategies that optimize the intersection of customer economics, grid value, and company performance.
• Connect insights across the business including: Sales and channel strategy, financing and pricing models, hardware configurations (solar + storage + energy services), Operations and installation efficiency, grid services and utility partnerships and customer experience and lifecycle value
• Align cross-functional teams around the most effective product configurations and market approaches.
• Serve as a strategic feedback loop between the market and internal product teams.
• Inform product development, roadmap prioritization, and resource allocation based on market insights.
• Identify opportunities for new offerings, bundles, or business models.
• Design and test new go-to-market approaches for emerging products and services.
• Pilot new market strategies and scale successful models across regions.

Requirements

• 10+ years of experience in strategy, product, energy markets, or go-to-market leadership
• Experience in solar, energy storage, utilities, grid services, or energy technology
• Proven ability to lead complex cross-functional initiatives
• Experience leading a team
• Strategic market analysis
• Systems thinking across complex businesses
• Product-market fit development
• Executive communication and influence
• Operating effectively in ambiguity
• Data-driven decision making