Director of Field Marketing

USA (Remote)

$160K/yr – $200K/yrDirector/Executive8+ years expFull time

Posted 5 months ago

Job Summary

Drive field and enterprise marketing for RWS Transform focused on NASA accounts, aligning field programs with central demand and delivering named-account pipeline.

  • Must-have: 8+ years in B2B marketing with field/regional or enterprise demand-gen experience
  • Standout: Direct collaboration with senior sales leadership and C-suite on pipeline and commercial strategy

Job Description

Responsibilities

  • Act as the primary marketing business partner to the NASA CEO and senior sales leadership, embedded in the commercial rhythm of the business
  • Participate in sales leadership meetings, QBRs, and pipeline reviews - bringing a marketing lens to commercial conversations
  • Build trusted relationships across the NASA sales organisation, ensuring marketing is seen as a commercial contributor, not a support function
  • Own the activation of centrally developed Transform campaigns across North America - translating global strategy into in-region execution with measurable pipeline impact
  • Manage the NASA field marketing budget allocating investment across executive events, sales activation programs and named account field activity
  • Drive pipeline reporting for field-activated activity, maintaining a clear split between centrally-sourced digital pipeline and in-region field contribution
  • Partner with the central demand generation team to ensure field and digital programs are coordinated and not duplicated
  • Design and deliver executive engagement programs - roundtables, hosted events, and C-suite forums - that create and accelerate pipeline in named enterprise accounts
  • Work alongside the Platinum ABM Manager to align named account activation with field programs and sales plays
  • Represent RWS Transform at key North American industry events, trade shows, and customer forums

Requirements

  • 8+ years of B2B marketing experience, with significant time in field marketing, regional marketing, or enterprise demand generation
  • Proven track record of driving pipeline in enterprise environments - £500M+ revenue target accounts, long sales cycles, multi-stakeholder buying processes
  • Experience working directly with senior sales leadership and C-suite - comfortable in commercial conversations and pipeline reviews
  • Comfortable using AI tools in day-to-day marketing work — whether for content, research, reporting, or campaign planning — and able to speak credibly about AI's role in enterprise content and language workflows when in buyer-facing or sales-enablement contexts
  • Background in language technology, AI, content technology, or adjacent enterprise software
  • Experience managing small, distributed teams

    Benefits

    • Amazing benefits! (Seriously!)
    • Generous paid time off package, starting at 25 days per year (10 sick and 15 vacation), plus company holidays, birthday day off, paid volunteer time, and 100% paid parental leave.
    • 401(k) Retirement plan with company match.
    • Company-wide agile work policy with flexible work arrangements.
    • Opportunities for training, professional development, and personal growth.
    • Smart, engaged co-workers and a global culture of diversity, innovation, and opportunity.
    • Life at RWS - Life at RWS - If you like the idea of working with smart people who are passionate about growing the value of ideas, data and content by making sure organizations are understood, then you’ll love life at RWS.
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    RWS Group

    Welcome to RWS!We are a global AI solutions company empowering the world’s most trusted enterprise AI. Our proprietary Cultural Intelligence Layer, powered by 250,000 data specialists, cultural and language experts and deep domain professionals, backed by 45+ patents, makes enterprise AI culturally fluent, contextually accurate and secure, ensuring every interaction reflects a brand’s tone, context and customer values.Trusted by 80+ of the world’s top 100 brands, we provide the confidence, governance and expertise organizations need to deploy AI safely, responsibly and at scale.

    Founded in 1958
    Maidenhead, England, GBR
    13K employees (2,611 in marketing)

    Salaries

    Posted range

    $160K/yr – $200K/yr

    Taken straight from the job posting.

    See all RWS Group salaries
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    Director of Field Marketing

    RWS Group · USA · Remote