Responsibilities

• Develop and execute a global Field & Ecosystem Marketing strategy aligned to revenue and pipeline targets.
• Partner with regional sales leaders to build integrated quarterly and annual field marketing plans.
• Identify priority industries, solutions, accounts, and geographic growth plays.
• Drive triangulated GTM motions across ecosystem partners and hyperscalers.
• Ensure alignment between global strategy and regional execution (NA, EMEA, LATAM, APAC).
• Design and scale integrated field programs including: Executive roundtables, Industry roadshows, Account-based marketing, Co-sponsored events, Digital-to-field activations
• Activate ecosystem partners (GSIs, ISVs, Channels, BPOs, Hyperscalers, VARs, etc) in revenue-driving campaigns.
• Drive structured pipeline acceleration motions (MQL → SQL → Closed Won).
• Partner with Sales, Alliances, BDR teams, and RevOps to ensure measurable follow-through.
• Own budget governance, MDF alignment (where applicable), and ROI accountability.

Requirements

• Minimum 10 years of B2B marketing experience, including 5+ years in Field, Channel, or Ecosystem Marketing required.
• Deep experience working with Global System Integrators (GSIs), Resellers / VARs/ ISVs
• Hyperscalers (AWS, Microsoft, Google Cloud)
• Field and Industry events
• Account Based Marketing
• Proven success driving measurable pipeline growth through field and ecosystem programs required.
• Strong understanding of co-marketing, co-sell, and triangulation strategies required.
• Previous experience managing regional and global marketing budgets with ROI accountability required.
• Demonstrated ability to operate cross-functionally and influence senior stakeholders.
• Previous experience supporting global regions (North America, EMEA, APAC) required.

Preferred

Benefits