Responsibilities

• Define and execute Merkle’s event strategy aligned with marketing priorities, brand positioning, and revenue goals
• Lead the events team and drive cross-functional alignment across marketing, sales, and client teams
• Maintain ownership of the enterprise event calendar, ensuring prioritization and resource alignment
• Monitor industry trends, competitive activity, and emerging technologies to evolve event strategy
• Own the events budget, including forecasting, vendor negotiations, and cost optimization
• Manage partner and vendor relationships, including contracts, performance, and delivery expectations
• Ensure all programs are executed on time, within scope, and within budget
• Partner with marketing leads, demand generation, and content to deliver integrated, end‑to‑end event experiences
• Collaborate with sales and client leadership to drive engagement and pipeline generation through event programming
• Oversee the development of pre-, during-, and post-event communication plans across channels

Requirements

• 10+ years of event marketing experience, including 3+ years in a leadership role
• Experience managing event programs across in‑person, virtual, hybrid, and internal formats
• Strong leadership skills with experience managing teams
• Executive-level communication skills with the ability to influence and align senior stakeholders
• Proficiency with event technology platforms (Cvent, Splash, ON24)

Benefits

• Medical, vision, and dental insurance
• Life insurance
• Short-term and long-term disability insurance
• 401k
• Flexible paid time off
• At least 15 paid holidays per year
• Paid sick and safe leave
• Paid parental leave