Responsibilities

• Lead enterprise content strategy
• Define and continually evolve the enterprise content strategy in alignment with The Cigna Group’s business strategy, enterprise narrative and priority audiences.
• Translate enterprise and business priorities into a focused portfolio of content themes, campaigns and editorial opportunities.
• Lead the enterprise editorial planning process, including annual, quarterly and always-on planning across the three Newsrooms and broader content ecosystem.
• Serve as a strategic adviser to senior Communications, Marketing, Social Media and business leaders on content priorities, audience strategy and owned-media opportunities.
• Oversee The Cigna Group’s enterprise Newsrooms
• Set the vision, distinctive role and strategic priorities for The Cigna Group, Cigna Healthcare and Evernorth Health Services Newsrooms.
• Oversee the editorial calendar and content portfolio across articles, executive perspectives, explainers, multimedia stories, research, data-driven content, podcasts, video and other emerging formats.
• Establish clear criteria for what should be published, where it should appear, and how it should be activated beyond the Newsroom.
• Maintain high standards for accuracy, clarity, credibility, accessibility, brand voice and compliance.

Requirements

• 12 or more years of experience in enterprise content strategy, corporate communications, content marketing, brand journalism, digital publishing, editorial leadership or a related field.
• Demonstrated experience leading content strategy across a large, matrixed organization with multiple businesses, brands or stakeholder groups.
• Proven ability to connect business strategy and audience needs to content priorities, distribution strategies and measurable outcomes.
• Experience leading owned-media platforms, corporate Newsrooms, content hubs or enterprise editorial programs.
• Strong understanding of integrated communications across owned, earned, paid, social, executive and internal channels.
• Experience establishing content governance, editorial planning processes and cross-functional operating models.
• Demonstrated ability to influence senior leaders and align stakeholders without relying solely on direct authority.
• Strong command of audience analytics, content performance measurement, SEO and emerging AI-driven discovery practices.
• Excellent editorial judgment and the ability to simplify complex health care, business, clinical and policy topics without sacrificing accuracy.
• Experience leading and developing high-performing teams.

Preferred

• Experience in health care, financial services or another highly regulated industry.
• Experience overseeing multiple owned-content properties or a federated content model.
• Familiarity with content-management platforms, audience analytics, social listening and enterprise workflow tools.
• Experience integrating corporate communications and marketing content strategies.
• Experience developing content for sophisticated external audiences, including investors, employers, policymakers, clinicians, customers and patients.
• Understanding of AI-enabled content workflows, answer-engine optimization and generative-engine optimization.
• Ability to work from a Cigan Group office 3 days a week, as directed by the business.

Benefits

• At The Cigna Group, you’ll enjoy a comprehensive range of benefits, with a focus on supporting your whole health. Starting on day one of your employment, you’ll be offered several health-related benefits including medical, vision, dental, and well-being and behavioral health programs. We also offer 401(k), company paid life insurance, tuition reimbursement, a minimum of 18 days of paid time off per year, paid holidays, and leaves of absence. For more details on our employee benefits programs, click here .