York Design Group

Director of Ecommerce

York, PA (On-site)

Salary Not AvailableSenior Level7+ years expFull time

Posted 2 months ago

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Job Summary

Own the end-to-end ecommerce growth and platform modernization for York Wallcoverings, focusing on direct-to-consumer and retailer channels, with hands-on execution in Shopify Plus, Salsify, and key marketplaces to lift revenue and optimize customer experience.

  • Own the E-commerce strategy and cross-functional delivery across marketing, product, operations, and IT to accelerate revenue growth.
  • Lead platform improvements, content and catalog management, and on-site merchandising to boost conversion and product discovery.
  • Collaborate with retail partners and internal teams to streamline launches, promotions, and category management while driving performance insights.

Job Description

  • Help lead the evolution of York Wallcoverings’ E-commerce strategy across direct-to-consumer and third-party retail channels
  • Drive significant online revenue growth through improved digital merchandising, conversion optimization, content strategy, assortment planning, and marketplace execution
  • Partner cross-functionally with marketing, sales, product development, operations, and IT to execute E-commerce growth initiatives
  • Analyze performance data, customer behavior, and channel trends to identify opportunities for growth and operational improvement
  • Lead and mentor E-commerce team
  • Foster a culture of accountability, agility, collaboration, and continuous improvement
  • Act as a hands-on leader willing to directly engage in execution while helping build scalable processes and capabilities for future growth
  • Serve as a key leader in York’s Shopify Plus transformation and ongoing E-commerce platform evolution
  • Work closely with internal stakeholders and external agency/development partners on site enhancements, integrations, UX improvements, and feature rollouts
  • Help optimize onsite customer experience, navigation, product discovery, merchandising, and conversion performance
  • Lead and optimize product content syndication and PIM workflows within Salsify
  • Ensure product data accuracy, completeness, and consistency across all E-commerce channels