Director, Digital Marketing Analytics

Cherry Hill, NJ (On-site)

$90K/yr – $180K/yrDirector/Executive7+ years expProfessional

Posted 1 day ago

Job Summary

Own and align measurement strategy and analysis across clients, drive data‑driven campaign insights, and mentor a team of analysts while strengthening client partnerships.

  • Oversee strategic measurement alignment
  • Deliver actionable optimization insights
  • Lead and develop analytics teams

Job Description

Responsibilities

  • Be the Strategic Compass: Oversee the strategic alignment of measurement and analysis plans, ensuring they align with client objectives and drive impactful results.
  • Lead with Data-Driven Insights: Provide strategic oversight of campaign performance analysis, deliver actionable optimization recommendations, and champion data-driven decision-making across all assigned accounts.
  • Be a Client Whisperer: Cultivate and nurture strong client relationships, acting as a trusted advisor and ensuring their needs are consistently exceeded.
  • Drive Innovation: Explore and implement cutting-edge measurement and analysis methodologies, constantly seeking new ways to deliver deeper insights and value to our clients.
  • Empower and Inspire: Lead, mentor, and develop a team of talented analysts, fostering a culture of collaboration, growth, and excellence.

Requirements

  • Analytical Acumen: 7+ years of experience in online marketing, web analytics, or research, with a proven track record of delivering impactful insights.
  • Leadership Prowess: 5+ years of experience building and managing high-performing teams, inspiring excellence, and fostering a collaborative environment.
  • Client-Centric Approach: Exceptional communication and interpersonal skills, with a knack for building strong relationships and understanding client needs.
  • Passion for Innovation: A hunger for exploring new technologies and methodologies, constantly seeking ways to push the boundaries of data-driven insights.

Preferred

  • Pharmaceutical Expertise: Experience in the pharmaceutical industry is a plus, but not required.

Benefits

  • Thrive in a Supportive Culture: We believe in work-life balance and offer a comprehensive benefits package to support your well-being.
  • Make a Tangible Impact: Your work will directly contribute to improving healthcare outcomes for patients around the world.
  • Collaborate with the Best: Join a team of passionate and talented individuals who are leaders in their field.
  • Grow Your Career: Benefit from ongoing professional development opportunities and a culture that values continuous learning.
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CMI Media Group

3.8 Glassdoor

CMI Media Group, a WPP company, is a full-service media agency focused solely on health, wellness, and pharmaceutical marketing. CMI Media Group’s core offerings include Audience Strategy, Planning, Development, and Insights; Data and Analytics; Buying and Investment; and Direct Response and Customer Experience. As the leading media resource for the world’s top healthcare companies, CMI Media Group brings together leading technology, data, and talent to deliver seamless capabilities for clients. CMI Media Group has seven office locations across the US. To apply for a position within our teams visit https://www.cmimediagroup.com/careers

Founded in 1989
Philadelphia, Pennsylvania, USA
1.5K employees (258 in marketing)
78% recommend to a friend
94% CEO approval

Salaries

Posted range

$90K/yr – $180K/yr

Taken straight from the job posting.

See all CMI Media Group salaries

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Director, Digital Marketing Analytics

CMI Media Group · Cherry Hill, NJ · On-site