Director of Digital Commerce Strategy
Plano, TX
Salary Not AvailableFull time
Posted 3 days ago
Job Description
CLIENT HIGHLIGHT
The client you will be working for is a Top 20 Fortune Global 500 Consumer Electronics and Technology Company. This opportunity will give you experience in the technology sector in the United States with a company that is a globally recognized leader in smartphones, televisions, home appliances, and semiconductor innovation — and one of the most well-known brands in the world.
LOCATION
Plano, TX, USA.
COMPENSATION
$67.50/hour.
SCHEDULE
Working Model: Fully onsite.
CONTRACT TERM
6-month contract with a very high likelihood of extension/conversion to full-time.
POSITION OVERVIEW
This role owns the cross-line-of-business (X-LOB) strategy and portfolio across the client's eCommerce website and shop app, balancing customer, business, Global, and LOB priorities. The role sets priorities and roadmaps for cross-LOB experiences, shared capabilities, campaigns, and growth initiatives; leads US alignment and execution for Global initiatives; ensures site and app experiences operate as a cohesive, connected ecosystem; and uses digital analytics to drive growth and optimization. It also leads and develops the X-LOB team and communicates portfolio performance, opportunities, and risks to senior leadership.
This role owns the cross-line-of-business (X-LOB) strategy and portfolio across the client's eCommerce website and shop app, balancing customer, business, Global, and LOB priorities. The role sets priorities and roadmaps for cross-LOB experiences, shared capabilities, campaigns, and growth initiatives; leads US alignment and execution for Global initiatives; ensures site and app experiences operate as a cohesive, connected ecosystem; and uses digital analytics to drive growth and optimization. It also leads and develops the X-LOB team and communicates portfolio performance, opportunities, and risks to senior leadership.
RESPONSIBILITIES
Portfolio Strategy & Governance
Portfolio Strategy & Governance
- Own the X-LOB strategy and portfolio, establishing priorities, roadmaps, governance, ownership, and success measures
- Own the business strategy and performance of features and capabilities that span multiple LOBs
- Maintain visibility across major site initiatives to identify dependencies, conflicts, gaps, risks, and opportunities
- Partner with LOB leaders so category strategies connect into a cohesive digital experience
- Identify and prioritize opportunities to improve revenue, conversion, AOV, attach, engagement, and customer experience across LOBs
- Develop cross-category merchandising, cross-sell, upsell, bundle, and ecosystem growth strategies
- Analyze customer journey, site, campaign, and feature performance to determine what is working and where optimization is needed
- Lead US alignment and execution for Global initiatives, capabilities, campaigns, and key drive periods that span multiple LOBs
- Assess Global changes for US business, customer, and operational impact and ensure appropriate localization
- Represent US requirements and customer needs with Global teams
- Ensure consistency across navigation, discovery, merchandising, offers, cart/checkout, and post-purchase journeys
- Proactively identify cross-site inconsistencies, customer friction, and risks, and drive prioritization and remediation
- Establish and reinforce cross-LOB experience and merchandising standards
- Independently analyze digital commerce performance using Adobe Analytics, Tableau, and other data sources
- Analyze traffic, engagement, funnel progression, conversion, AOV, attach, and revenue to identify trends and opportunities
- Diagnose performance gaps and translate findings into actionable recommendations
- Establish measurement frameworks and ensure learnings feed future strategy
- Lead complex cross-functional programs from strategy through execution, launch, and optimization
- Define scope, requirements, milestones, dependencies, risks, owners, and readiness criteria
- Monitor competitive, industry, and digital commerce trends to inform the digital experience and growth roadmap
- Lead and develop the X-LOB team; partner with Product, Design, Engineering, Analytics, Marketing, Merchandising, Global, and LOB teams
- Communicate portfolio performance, opportunities, and risks to senior leadership; influence outcomes without direct authority
REQUIRED QUALIFICATIONS
- Bachelor's degree required; MBA or advanced degree preferred
- 10+ years of experience in eCommerce, digital product, merchandising, customer experience, product operations, or related fields, including demonstrated leadership experience
- Deep understanding of digital commerce and end-to-end web/app customer journeys
- Demonstrated experience leading complex cross-functional portfolios, programs, and digital initiatives
- Strong program/project management skills (requirements, dependencies, risks, readiness, and delivery across multiple stakeholders)
- Ability to independently navigate digital analytics tools, conduct funnel and customer journey analysis, identify root causes, and translate findings into prioritized business actions
- Experience with Adobe Analytics, Google Analytics, Tableau, or similar tools
- Strong understanding of digital commerce KPIs, including traffic, engagement, conversion, AOV, attach, and revenue
- Strong commercial judgment and ability to connect customer experience decisions to measurable business outcomes
- Strong executive communication, stakeholder management, and organizational leadership skills
TOP SKILLS
Stakeholder Management, Process Improvement, Product Roadmapping
Stakeholder Management, Process Improvement, Product Roadmapping
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