Director of Data Management and Production

Hingham, MA (Hybrid)

Salary Not AvailableDirector/Executive5+ years expFull time

Posted 4 months ago

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Job Summary

Lead data processing and production for direct mail campaigns, overseeing data integrity, timelines, and vendor coordination.

  • Own end-to-end direct mail programs from data handling to print and mailing.
  • Must-have: 5+ years managing direct mail programs with strong data skills in Excel.
  • Standout: Bank core data experience and extensive vendor management.

Job Description

Responsibilities

  • Process, transform, and validate client data files and external lists for direct mail production.
  • Analyze campaign performance and generate client-facing insights and reporting.
  • Maintain data integrity and support segmentation and targeting strategies.
  • Lead execution of direct mail campaigns from data processing through print and mailing.
  • Manage vendor relationships including printers, lettershops, and fulfillment partners.
  • Conduct press checks and production quality reviews as required.
  • Lead internal project traffic meetings and manage campaign timelines.
  • Maintain project details and documentation in Teamwork project management software.
  • Coordinate closely with internal teams to ensure on-time program execution.
  • Work with IT partners to maintain secure data handling and storage protocols.
  • Participate in SOC 2 compliance documentation and audit readiness.
  • Manage vendor security and confidentiality requirements.
  • Maintain project production budgets, including postage, vendor costs, and invoices.

Requirements

  • 5+ years managing direct mail programs in an agency, production, or client environment
  • Deep understanding of commercial print production and direct mail workflows
  • Experience working with bank core system data or complex customer datasets
  • Strong Excel and data analysis skills
  • Experience working with vendors and managing production schedules

Preferred

  • Microsoft Access or similar database tools
  • Python or automation experience
  • Experience using AI tools to enhance productivity and reporting

Benefits

  • Health, dental, and vision insurance
  • 401(k) with 4% company match
  • Company-paid short-term disability, long-term disability, and life insurance
  • 13 paid holidays and an unlimited vacation policy
  • Equal opportunity employer
BKM Marketing Associates, Inc. logo

BKM Marketing Associates, Inc.

BKM Marketing integrates smart strategy, award-winning creative, and one-stop marketing program execution for banks and other results-driven marketers. Founded in 2002, BKM assembles high-caliber project teams of award-winning creatives, data analysts, and digital/print production experts that help clients get to market effectively and efficiently.

Founded in 2002
Hingham, Massachusetts, USA
10 employees (2 in marketing)

Traffic Signals

Monthly Visitors
1.2K
Traffic Source Mix
Search
40.8%
Direct
39%
Referral
9%
Social
9.2%
Paid
1.5%

Headcount Trend

Current headcount: ~10

Marketing Team

Marketing Team Size
1 (10% of company)