Responsibilities

• Own the creator marketing strategy and roadmap for Bilt Originals, scaling the program across creator tiers, platforms, and content formats
• Lead the full lifecycle of creator activations — deal management, content pipelines, and on-time delivery aligned to marketing campaigns
• Partner with growth and content teams to leverage creators across organic and paid social
• Integrate creator-led content into broader brand campaigns and turn high-performing creator content into scalable paid and organic assets
• Own the measurement strategy — KPIs, reporting frameworks, and benchmarks — using tools like Sprinklr and CreatorIQ to optimize investment
• Establish creator selection criteria and build a high-quality creator ecosystem focused on long-term, mutually valuable partnerships
• Develop comprehensive content briefs and guidelines that drive quality, on-brand creator content
• Own creator marketing budgets and investment strategy across fees, production, paid amplification, and experiential
• Set scalable best practices for creator contracting, compensation, usage rights, exclusivity, approvals, disclosure, and brand safety
• Co-manage exclusive events and experiences that engage and inspire our creator community

Requirements

• Bachelor's degree
• 7–8 years of experience in creator management, with a track record of building and growing successful creator programs at a brand
• Proven creator strategies that drive measurable brand and business outcomes — beyond reach and engagement
• Deep understanding of social platforms, content types, creator ecosystems, and performance metrics
• Experience owning creator budgets and negotiating partnerships — talent fees, usage rights, exclusivity, paid amplification
• Strong analytical skills; able to translate creator and social performance data into clear business insights and recommendations
• Experience building scalable creator programs and systems, not just managing individual campaigns
• High emotional intelligence, strong interpersonal skills, and a collaborative approach that builds alignment across diverse stakeholders
• Excellent organizational and project management skills, with an ownership mentality and bias for action in fast-paced environments

Preferred

• Hands-on experience with creator platforms such as CreatorIQ and Sprinklr
• An established network across the creator ecosystem
• Experience with creator events and experiential programming
• Experience managing external agencies or vendor partners
• Background in lifestyle, consumer, or brand marketing

Benefits

• Compensation - We offer a competitive salary with a meaningful stake in the company via equity and our performance bonus program
• Health insurance for you (& your loved ones) from day one - Enjoy a One Medical Membership, wellness stipends, family programs and more, on us. We’ve got you and your family covered from day one.
• 401k plan with a match - Retirement may feel more like a pipe dream than a reality but we’re here to help you get there.
• Commuter FSAs - We believe the best ideas come from being together in one place. We just don’t think getting there should be so expensive.
• UNLIMITED PTO - Because we believe that working hard shouldn’t mean always working. Take time for you as often as you need it.
• Exclusive Employee only Bilt Points - We give our employees unique opportunities to earn points throughout their time at Bilt.
• Team Events - We believe in human connection so we hold events to help our employees break from the monotony of the typical work week.