ASSOCIATE MANAGER, BRAND COMMUNICATIONS
CELLA
USA (Remote)
$30/hr - $35/hrIn-houseContractMid level3+ years exp.
1 day ago
Director Corporate Communications
Mountain View, CA (On-site)
$190K/yr – $225K/yrDirector/Executive10+ years expFull time
Posted 5 weeks ago
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Job Summary
Own and orchestrate Egnyte’s global PR and executive communications with a focus on strategy, media relations, social storytelling, and crisis readiness to drive top-tier coverage and credible leadership narratives.
- Media Relations & Thought Leadership: build tier-1 press relationships and develop executive bylines with SMEs.
- Executive Communications & Readiness: prep C-suite for media, panels, earnings calls, and craft talking points and speeches.
- Social & Crisis Readiness: lead corporate social channels, monitor sentiment, run crisis playbooks, and manage agency partners.
Job Description
- Develop and execute a comprehensive PR strategy that drives awareness, credibility, and share of voice in Egnyte’s core markets.
- Build and maintain strong relationships with tier-1 technology, business, and vertical media outlets.
- Manage all aspects of media relations, including proactive pitching, press release development, press tour coordination, and rapid response.
- Oversee relationships with external PR agencies and ensure alignment with brand and business objectives.
- Develop thought leadership content and byline strategy in partnership with subject matter experts across the company.
- Track, report, and continuously improve on PR KPIs including media coverage, sentiment, share of voice, and domain authority.
- Partner with the CEO, C-suite, and senior leadership team to develop compelling narratives, talking points, presentations, and speeches.
- Prepare executives for media interviews, panel appearances, earnings calls, and industry speaking engagements.
- Own the editorial calendar for executive communications, including blog posts, LinkedIn content, and op-eds.
- Set the strategy and editorial direction for Egnyte’s corporate social media channels.
- Oversee the social media content calendar and ensure consistent, on-brand storytelling across all platforms.
- Lead social media campaigns tied to product launches, company news, events, and industry moments.
- Monitor social listening and competitive landscape to identify opportunities and risks.
- Track and report on social media performance metrics, engagement rates, follower growth, and campaign ROI.
- Partner with Demand Generation and Product Marketing to amplify integrated campaigns.
- Serve as the lead communications strategist during high-stakes situations, partnering cross-functionally to ensure timely and consistent messaging.
- Develop and maintain crisis communications playbooks and conduct post-crisis reviews to continuously improve preparedness.
- Build, manage, and mentor a high-performing communications team, fostering a culture of creativity, accountability, and continuous growth.
- Set clear goals and priorities for direct reports, providing regular feedback, coaching, and professional development opportunities.
- Manage and optimize the communications budget, including agency relationships, tools, and vendor contracts.
- 10+ years of progressive experience in corporate communications, PR, or a related field, with at least 3 years managing and developing a team.
- Proven track record of building and executing PR strategies for B2B technology companies.
- Deep media relationships across business and technology press, with a proven track record of earning coverage in top-tier national, trade, and vertical-focused publications.
- Exceptional writing and storytelling skills, with the ability to translate complex topics into clear, compelling narratives.
- Experience coaching and preparing C-suite executives for media, speaking engagements, and other high-visibility opportunities.
- Strong social media acumen with demonstrated ability to grow corporate brand presence on LinkedIn and other platforms.
- Ability to thrive in a fast-paced, high-growth environment and manage multiple priorities simultaneously.
- Competitive salaries and comprehensive benefits
- Flexible hours and generous time off (RTO, Responsible Time Off) to help support your work-life balance
- Paid holidays and sick time
- 401(k) Retirement Plan (Traditional, Roth and Mega Backdoor Roth)
- Health Savings Account (HSA) with a generous employer contribution
- Up to 12wks of paid Parental and 10wks Adoption Leave to help you grow your family
- Modern and collaborative offices located in Draper, UT; Raleigh, NC; Mountain View, CA; Reading, England, and Poznan, Poland
- Gym, cell phone, and internet reimbursement
- Free well-being apps such as Spring Health for Guardian are offered, as well access to our Employee Assistance Program (EAP)
- Perks include discounted pet insurance, electronics, theme park tickets, travel, plus more
- Your own Egnyte account with lifetime access
Egnyte
Egnyte combines the power of cloud content management, data security, and AI into one intelligent content platform. More than 22,000 customers trust Egnyte to improve employee productivity, automate business processes, and safeguard critical data, in addition to offering specialized content intelligence and automation solutions across industries, including architecture, engineering, and construction (AEC), life sciences, and financial services. Egnyte is a portfolio company of GI Partners and TA.
