Responsibilities

• Content Strategy & Execution
• Build and lead a high-performing content engine, our editorial newsroom, leveraging Samba’s cross-screen media intelligence.
• Drive a focused content strategy aligned with launches, GTM priorities, and audience needs.
• Produce high-impact, multi-format content (reports, visuals, articles, social, case studies, videos, enablement).
• Translate complex data and AI/ML concepts into clear, snackable narratives.
• Create repeatable storytelling frameworks around cross-screen insights, measurement, AI audiences, and ad effectiveness.
• Own the content calendar end-to-end for timely, high-quality output.
• Collaborate with data science, product, and engineering for accuracy and clarity.
• Thought Leadership & Brand Storytelling
• Position Samba as the leader in AI-driven advertising, cross-screen measurement, and the future of streaming.
• Partner with PR/Comms on executive thought leadership, media narratives, and analyst/conference content.
• Identify content opportunities from trends, competition, customer insights, and internal innovation.
• Ensure narrative consistency across touchpoints and develop strong customer stories that demonstrate ROI.

Requirements

• 7-10+ years in content marketing; bonus if in ad tech, martech, data platforms, or SaaS.
• Comfortable and excited about creating content topics around AI/ML, data science, predictive analytics, and AI-driven marketing.
• Hands-on use of AI tools (e.g., GPT, Claude, autonomous agents, orchestration frameworks).
• Can work independently driving projects end-to-end, while also managing a team of high - performers.
• Exceptional writer/storyteller able to simplify technical concepts for varied audiences.
• Full-stack creator for visual form content, long-form reports, and social posts
• Curious, collaborative, and effective across Product, Sales, Marketing, and Exec teams.
• Learns quickly and thrives in fast-changing environments.
• Bias for action—ships, learns, iterates.
• Writes in a clear, human, on-brand voice.
• Comfortable speaking at conferences.
• BA in Marketing, Communications, Journalism; advanced degree a plus.