Director of Content Marketing at Gold House | Los Angeles, CA | $125K/yr – $160K/yr

Gold House

Director of Content Marketing

Los Angeles, CA (On-site)

$125K/yr – $160K/yrDirector/ExecutiveFull time

Posted 6 weeks ago

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Job Summary

Own and shape Gold House's editorial engine across multi-pillar programs, aligning content with brand voice while growing audiences and integrating with social, partnerships, and PR to land cultural moments.

Editorial program ownership: editorial calendar across Gold House pillars, production budgets, and timelines to fuel cross-channel storytelling.
Audience and channel leadership: define a multi-audience content framework and optimize for owned and social channels to grow reach and share of voice.

Job Description

Responsibilities

Own and manage Gold House's annual editorial and campaign calendar, ensuring cohesive, timely, and compelling content across all pillars, including Gold100, Gold Gala, Film & TV and Music partnerships, Gold House Studio productions, Futures programming, key industry moments (Oscars, Emmys, Grammys) and cultural holiday campaigns (Lunar New Year, Diwali, and many more)
Develop a strategic content framework that serves multiple audiences — from the Asian Pacific community to mainstream culture, entertainment, and business enthusiasts
Build and maintain a rolling content pipeline: evergreen programming, cultural moments, campaign arcs, timely news-driven stories, and stories across the Gold House community
Serve as editorial lead and steward Gold House's brand voice, tone, and editorial standards across all owned channels
Set content KPIs and regularly report on performance — audience growth, engagement, traffic, and share of voice
Use data and audience insights to iterate on content strategy and identify new opportunities for reach and engagement
Oversee production across multiple content formats including long-form editorial, video, newsletters, branded content, event coverage, and digital campaigns, including budget, timelines, and deliverables
Oversee the development of compelling written, visual, and multimedia storytelling that reflects Gold House's aesthetic and mission
Manage editorial workflows, production timelines, and vendor/freelancer relationships (writers, editors, videographers, photographers, illustrators)
Ensure high-quality content output that is consistently on-brand, on-time, and optimized for its channel
Partner closely with the social team to develop platform-native content strategies that extend editorial themes and maximize reach on Instagram, TikTok, LinkedIn, YouTube, and beyond
Work with partnerships and social team to generate content ideas and align on deliverables
Align content with PR/communications efforts, ensuring earned and owned media work in concert
Collaborate with creative teams to produce visuals, motion graphics, and branded assets that elevate storytelling
Develop and manage email newsletter strategy and execution

Gold House

Gold House is a platform where culture shapes global opportunity. Operating with the heart of a nonprofit and the reach of a world-class enterprise, Gold House brings people together through cultural experiences, entertainment, and entrepreneurship. We believe culture is the foundation for change: it forms who we are, who we know, how we love, what we build, and what becomes possible. To learn more, visit www.goldhouse.org or follow @GoldHouseCo on Instagram, Facebook, X/Twitter, Threads, and LinkedIn.

Founded in 2019

Los Angeles, California, USA

511 employees (85 in marketing)

goldhouse.org