Content Producer
Later
Boston, MA (Remote)
$80K/yr - $95K/yrIn-houseFull-timeMid level2+ years exp.
10 hrs ago
Director Content Marketing
Las Vegas, NV (On-site)
Salary Not AvailableSenior Level8+ years expFull time
Posted 3 months ago
Top 1% of applicants do these two things.
The other 99% submit and hope. You're about to do something different.
Job Summary
Caesars Digital SEO and content leadership role focused on enterprise-wide strategy, cross-functional influence, and measurable content ROI.
- Own enterprise-wide SEO, GEO, and content strategy across brands with cross-functional alignment.
- 8+ years in SEO or content marketing with leadership responsibility.
- Preferred: experience with third-party authoring platforms like Skyword.
Job Description
Responsibilities
- Define and continuously refine Caesars Entertainment’s enterprise-wide SEO, GEO, and content discovery strategy across all brands, properties, and digital business lines.
- Ruthlessly prioritize initiatives based on business impact, scalability, and speed-to-value, balancing long-term platform investments with near-term performance gains.
- Establish clear decision frameworks to determine where SEO and content efforts can most effectively drive incremental revenue and organic growth.
- Serve as both strategist and senior practitioner, directly owning complex SEO, GEO, and content initiatives where leverage is highest.
- Partner closely with the SEO Specialist to assign work intentionally, remove friction, and ensure execution remains tightly aligned to strategic goals.
- Personally lead initiatives involving technical SEO alignment, large-scale content optimization, AI visibility improvements, and search experience innovation.
- Collaborate with PR, Social, Paid Media, Affiliates, eCommerce, and Regional Marketing to align priorities and integrate content into broader marketing initiatives.
- Represent the Content Marketing team in thought‑leadership forums and demand-generation discussions.
- Design lightweight, scalable workflows that maximize output from a small team while maintaining editorial quality, speed, and governance.
- Build repeatable processes for content creation, optimization, publishing, and performance measurement across a broad content footprint.
Requirements
- 8+ years of experience in SEO, content marketing, or related digital marketing fields, with progressive leadership responsibility.
- Demonstrated success leading high-performing content teams and managing complex, cross-functional initiatives.
- Strong understanding of SEO, GEO, AI-driven search trends, and evolving digital discovery behaviors.
- Leadership & Decision-Making
- Demonstrated strength in prioritization, focus, and tradeoff-making across large, complex digital ecosystems.
- Experience leading with influence rather than scale—aligning stakeholders and moving work forward without large teams.
- Comfort operating with ambiguity, moving quickly, and iterating based on results.
- Advanced proficiency in PowerPoint and Excel, with the ability to translate insights into compelling executive-level narratives.
- Excellent communication, stakeholder management, and strategic planning skills.
- Occasional travel required.
Preferred
- Experience with third‑party authoring platforms such as Skyword preferred.
Caesars Sportsbook & Casino
Behold! Caesars Sportsbook & Casino is here, and we’re proud to be a part of Caesars Entertainment—the number one gaming company in the world with over 80 years of sports betting expertise. At Caesars Sportsbook & Casino, we believe all our Team Members should be treated like Caesars. It’s the mantra we were founded on, and the standard that drives us to provide our customers with best-in-class service. As we continue to Blaze The Trail with our Caesars Sportsbook & Casino app, the expansion of our Caesars Sportsbook retail locations, our World Series of Poker franchise, our William Hill legacy brand, and partnerships with the biggest names in sports and entertainment, we’re creating new and exciting opportunities for you to be a part of our empire and make an impact. Interested in joining the team? Check out our job postings and see what we have to offer, people. And remember—We Are All Caesars!
Founded in 1934
Las Vegas, Nevada, USA
823 employees (121 in marketing)
Traffic Signals
Monthly Visitors
20.4M
Monthly Google Ads Budget
$418
Traffic Source Mix
Search
45.2%
Direct
38.4%
Referral
15.1%
Social
0.7%
Paid
0.5%
Headcount Trend
Current headcount: ~824
Marketing Team
Marketing Team Size
102 (12% of company)
Median Career Experience
9.5 years
Median Tenure
4.3 years
Marketing Roles Posted (Last 30 Days)
4
People
Marketing Leadership
Amanda Landis
Senior Director, Customer Value Marketing
At the company for 4 years 10 months
Jais Pruitt
Director, Strategic Marketing & Operations
At the company for 4 years 1 month
Brennan Dolan
Sr. Director, Strategic Marketing & Operations - West
At the company for 3 years 8 months
Frank Francois, V
Senior Director of iGaming Marketing Strategy
At the company for 5 years 1 month
