Responsibilities

• Lead the development and evolution of the Kevzara US Consumer brand strategy, ensuring alignment with lifecycle management (LCM) priorities and long‑term brand ambition.
• Translate clinical, market, and competitive insights into clear strategic choices and differentiated value propositions for Consumer audiences.
• Partner closely with Medical, Market Access, Insights, Field Leadership, and Global teams to ensure strategic cohesion and executional excellence.
• Drive the adoption of innovative Consumer engagement models, including advanced digital, omnichannel, analytics, and AI‑enabled strategies.
• Champion experimentation and test‑and‑learn approaches to accelerate learning cycles and unlock new growth opportunities.
• Collaborate with data science, digital excellence, and technology partners to embed predictive analytics, personalization, and automation into Consumer marketing.
• Influence and align cross‑functional partners around strategic priorities, investment decisions, and performance expectations.
• Serve as a senior thought partner to brand leadership, field teams, and executive stakeholders.
• Lead without authority, modeling enterprise mindset, collaboration, and strategic clarity.
• Own investment prioritization across Consumer marketing initiatives, ensuring resources are allocated to the highest‑value opportunities.

Requirements

• 5+ years of progressive experience in biopharma marketing, commercial strategy, or related fields.
• Demonstrated success leading US Consumer brand strategy, preferably across multiple lifecycle stages.
• Strong expertise in digital marketing, omnichannel engagement, analytics, and emerging AI applications in commercial settings.
• Proven ability to lead in a matrix environment, influence senior stakeholders, and drive alignment without direct authority.
• Exceptional strategic thinking, communication, and decision‑making skills.
• Experience managing or stewarding significant budgets with a track record of ROI‑driven optimization.

Benefits

• a wide range of health and wellbeing benefits including high-quality healthcare, prevention and wellness programs and at least 14 weeks’ gender-neutral parental leave.
• a thoughtful, well-crafted rewards package that recognizes your contribution and amplifies your impact.