Responsibilities

• Lead brand, product and customer strategies, understand competitive dynamics above product level, identify growth opportunities, define competitive advantages, and set a work standard of excellence.
• Direct, oversee and develop customer and marketing/commercial strategies for all canine vaccines as well as for the entire portfolio management in collaboration with the feline vaccine marketing lead, ensuring alignment with and integration of regional and key local market needs and growth opportunities.
• Develop and gain company agreement for plans to drive category growth, the company’s vaccine strategy, and synergies between all products within the bios franchise.
• Craft key content messaging and positioning in conjunction with Scientific Medical Affairs; conduct competitive and market analysis to determine and highlight key differentiators.
• Build and further develop growth for our company's Animal Health in market leadership for companion animal.
• Direct planning, creation, and launch creative campaigns that resonate targeted audiences.
• Establish goals marketing deliverables and metrics; work with marketing directors to establish team and individual goals and metrics.
• Be an effective leader and ensure all marketing campaigns are timely, successful, metrics-driven, and goal-oriented to support regional/marketing implementation.
• Communicate, collaborate, and align actions with key stakeholders within the organization on core marketing launch strategies and address local launch and post-launch needs.
• Prepare annual 5-year plan forecasts, annual marketing plan and oversee budget allocation for Global Marketing promotional expenses.

Requirements

• Bachelor’s Degree
• Preferred: Master’s Degree, MBA or Advanced degree in marketing, product management Life sciences, veterinary medicine, animal science, or medical marketing.
• Minimum of 10-15 years of broad work experience in marketing, product management, leadership, and related sales support activities.
• Experience leading teams from diverse countries and business backgrounds.
• Skilled in navigating and influencing within an international matrix organization, driving rapid growth, and elevating market position, aligned with global and regional objectives.
• Demonstrated marketing experience of global product launches with measured results with set of clear metrics.
• Experience managing multimillion-dollar budgets across multiple initiatives.
• Marketing acumen and experience within new product planning and brand positioning.
• Strong ability to plan and manage marketing planning workflow.
• Familiarity of the Animal Health or related industry, marketing, and commercial Operations. Familiarity with the vaccine business is a plus.

Benefits

• We offer a comprehensive package of benefits. Available benefits include medical, dental, vision healthcare and other insurance benefits (for employee and family), retirement benefits, including 401(k), paid holidays, vacation, and compassionate and sick days.