Director of Communications, Marketing and Public Relations

Denton, TX (On-site)

Salary Not AvailableDirector/Executive5+ years expFull time

Posted 1 day ago

Job Summary

Own and drive CVAD’s integrated marketing and communications program, guiding strategy, content creation, and campaigns across channels while building relationships with faculty, students, alumni, and media.

Job Description

Responsibilities

  • Develops and implements an integrated marketing, communications, and public relations strategy that advances CVAD priorities and supports recruitment, engagement, advancement, and institutional visibility.
  • Creates, writes, edits, and schedules accurate and engaging content for the CVAD website, social media, newsletters, advertising, press releases, publications, videos, and other print and digital communications. Attends college events, conducts interviews, and researches stories to highlight the accomplishments and impact of the CVAD community.
  • Oversees the planning, production, and timely delivery of college publications, campaigns, and communications projects. Manages editorial calendars, production and printing schedules, project workflows, and coordination with vendors and campus partners.
  • Manages CVAD’s website and social media presence, ensuring that content is current, responsive to audience needs, accessible, and aligned with university standards. Monitors audience engagement, responds or directs inquiries appropriately, and addresses inaccurate information when needed.
  • Builds and maintains productive relationships with faculty, staff, students, alumni, donors, campus partners, community organizations, and local, regional, state, and national media. Collaborates with UBSC to ensure alignment with university strategy, branding, policies, and media relations practices.
  • Researches communications trends, audience needs, and marketing opportunities; recommends strategies to strengthen CVAD’s reach and effectiveness; supports major college events and special initiatives; and supervises and mentors student employees and other communications contributors.

Requirements

  • Bachelor's degree in related field and five years of experience in writing and/or editing publications; or any equivalent combination of experience, education, and training.
  • Ability to develop and implement integrated, audience-focused communications and marketing strategies across print, digital, web, social media, video, broadcast, and emerging platforms.
  • Exceptional writing, editing, proofreading, and oral communication skills, with knowledge of Associated Press and Chicago Manual styles.
  • Ability to fact-check and review print and digital materials for accuracy, clarity, consistency, quality, accessibility, and alignment with institutional standards.
  • Ability to understand college and university priorities and translate them into effective communications for varied audiences.
  • Thorough knowledge of digital accessibility and ADA requirements, with the ability to ensure compliance with university and state policies and guidelines.
  • Ability to research, evaluate, and apply industry trends and best practices while maintaining institutional standards.
  • Strong project-management skills, including the ability to establish priorities, coordinate complex projects, manage multiple deadlines, and work effectively under pressure.
  • Ability to collaborate with all internal and external stakeholders, exercise sound judgment, and maintain productive professional relationships.
  • Ability to supervise, mentor, and coordinate the work of student employees and other contributors.

Benefits

  • Benefits For information regarding our Benefits, click here.
University of North Texas System logo

University of North Texas System

The University of North Texas System includes the University of North Texas in Denton, the University of North Texas Health Science Center in Fort Worth and the University of North Texas at Dallas. The UNT System Administration is based in Downtown Dallas. UNTS is governed by a Board of Regents appointed by the Governor of Texas and is the only Texas public university system headquartered in the vibrant North Texas region. The three independent universities of the UNT System have combined enrollment exceeding 42,000 students across five major teaching locations, including each main campus, as well as Frisco and Downtown Dallas. UNTS institutions award more than 9,000 degrees each year – including the largest number of master’s and doctoral degrees in the region. Overall, the UNT System boosts the Texas economy by nearly $5.2 billion each year.

Founded in 1999
Dallas, Texas, USA
266 employees (5 in marketing)

Marketing Team

Marketing Team Size
5 (2% of company)
Median Tenure
3.9 years
Marketing Roles Posted (Last 30 Days)
3

Traffic Signals

Monthly Visitors
326.3K
Traffic Source Mix
Search
18.5%
Direct
41.3%
Referral
36.2%
Social
0.9%
Paid
3%

Headcount Trend

Current headcount: ~266

Recent News

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Director of Communications, Marketing and Public Relations

University of North Texas System · Denton, TX · On-site