American School for the Deaf

Director of Communications

West Hartford, CT (On-site)

Salary Not AvailableDirector/Executive7+ years expFull time

Posted 3 months ago

Job Summary

Own and drive ASD's enterprise communications and brand across internal, external, digital, and museum initiatives to support enrollment, advocacy, and mission.

  • Own brand strategy, messaging, and cross-department alignment.
  • Must-have: 7–10+ years of experience in strategic communications or marketing.
  • Standout: Experience leading multi-channel programs in education or nonprofit settings.

Job Description

Responsibilities
  • Brand Strategy - Develop and implement a unified, enterprise-wide brand strategy.
  • Brand Strategy - Ensure consistent messaging and positioning across all programs and services.
  • Internal Communications - Lead a comprehensive internal communications strategy.
  • Internal Communications - Support leadership in communicating priorities and initiatives.
  • Internal Communications - Strengthen staff engagement through clear and effective communication.
  • Strategic Communications (External) - Oversee public relations, media engagement, and organizational messaging.
  • Strategic Communications (External) - Support executive communications and manage reputation.
  • Strategic Communications (External) - Develop communications to support state requests, public funding initiatives, and organizational advocacy priorities.
  • Strategic Communications (External) - Prepare briefing materials, messaging, and supporting content for leadership engagement with state and external stakeholders.
  • Strategic Communications (External) - Ensure alignment and consistency in messaging related to public policy, funding, and external partnerships.

Director of Communications

American School for the Deaf · West Hartford, CT · On-site