Responsibilities

• Support Sr. Director in development of long-term & short-term brand strategies to accelerate Farmacy’s growth and exceed our objectives. Work closely with cross-functional partners to successfully execute these strategies
• Support development of marketing calendar and program classifications (Budget Planning)
• Continuously protect & calibrate the articulation of our brand across touchpoints to ensure brand equity & resonance
• Lead and oversee the development of brand, franchise & product-level campaign concepts, supporting key business objectives
• Lead and oversee the development of all campaign briefs - owning the cross-functional relationships and communication
• Lead and oversee the development of strategic Go-To-Market drivers within the context
• Lead and oversee the end to end go-to-market campaign process, planning & communication
• Oversee recaps & launch post-mortems
• Work with Copywriters to reflect the brand voice
• Manage innovative product development + pipeline strategy in support of Farmacy’s strategic direction and priorities

Requirements

• 7+ years of professional Marketing experience
• Experience in Beauty industry strongly preferred; passion for the industry is a must
• Detailed, thorough + organized
• Ability to synthesize data to drive business decisions
• Comfortable driving deadlines and holding people accountable
• Creative problem solving expertise
• Able to reliably commute to the NYC office minimum 2 days per week + ad hoc as needed
• Permanently authorized to work in the United States without the need for current or future sponsorship from employer

Benefits

• 15 days PTO + 5 sick/personal days per year
• 16 annual Company holidays
• Health insurance, Dental insurance, Vision insurance
• Life insurance ($25,000 policy, free to employees)
• Commuter benefits (Transit + Parking FSA)
• Health care FSA
• Dependent care FSA
• 401(k) retirement savings plan, with up to 4.0% company match with no vesting period (after 6 month eligibility waiting period)
• 16-weeks 100% paid parental leave for birth mothers and adoptive parents plus 8 weeks unpaid, 8-weeks 100% paid parental leave for all other parents
• $40/month phone stipend